Product Manager - Digital User Experience

Fidelity; Westlake (TX); On-site; USD 120,000 - 150,000; Full time

Job summary

Fidelity is seeking a seasoned product management professional to evolve digital platforms and engagement capabilities. You will drive initiatives across Salesforce Experience Cloud, Web Personalization, and Web Lead Capture, partnering with Marketing, Technology, Analytics, and Business teams to deliver measurable outcomes.

You will synthesize feedback, define strategy, and translate insights into actionable requirements and enhancements, while leading end-to-end product lifecycle from roadmap

Qualifications

• Lead digital product initiatives across marketing tech ecosystems.
• Translate insights into actionable requirements and enhancements.
• Define product strategy using feedback, research, and data.
• Manage end-to-end product lifecycle including roadmaps and launches.
• Coordinate with business, engineering, UX, analytics, and marketing teams.

Responsibilities

• Develop and maintain product roadmaps and prioritize features.
• Collaborate with stakeholders to align on strategy and timelines.
• Create PRDs in Confluence and user stories in Jira with clear acceptance criteria.
• Measure outcomes and adjust plans based on data and feedback.
• Oversee launches and optimize capabilities over time.

Skills

Product lifecycle

Salesforce Experience Cloud

PRD creation

Jira workflows

Confluence documentation

Data-driven prioritization

Stakeholder alignment

Cross-functional collaboration

Tools

Confluence

Jira

Salesforce Experience Cloud

Job description

Fidelity will not provide immigration sponsorship for this position.

Job Description:

The Role

Are you passionate about building engaging digital experiences that foster meaningful customer connections? This role focuses on supporting and evolving digital platforms and engagement capabilities—ensuring experiences are intuitive, scalable, and impactful. You'll manage and evolve Digital Experience capabilities spanning Salesforce Communities (Experience Cloud), Web Personalization (MCP), and Web Lead Capture, partnering across Marketing, Technology, Analytics, and Business teams to define strategy, prioritize investments, and deliver measurable business outcomes—this is the role for you!

The Expertise and Skills You Bring

This role is ideal for a seasoned Product Management professional with experience leading complex digital products and customer engagement capabilities within a marketing technology ecosystem.

• Knowledge of digital experience, personalization, lead generation, CRM, and customer engagement ecosystems, with Salesforce Experience Cloud experience preferred.
• Ability to define product strategy and synthesize member feedback, user research, business needs, and performance data to identify opportunities and translate insights into actionable requirements and enhancements.
• Ability to translate product vision into actionable documentation, including writing comprehensive Product Requirement Documents (PRDs) in Confluence and creating detailed user stories with acceptance criteria in Jira to align business stakeholders and engineering teams.
• Strong analytical skills and comfort working with qualitative and quantitative data to prioritize opportunities, measure outcomes, and inform recommendations.
• Experience managing the end-to-end product lifecycle, including roadmap development, prioritization, stakeholder alignment, delivery oversight, launch strategy, and optimization.
• Experience influencing and aligning business stakeholders around product strategy, priorities, timelines, and outcomes.
• Strong project management, organizational, and process documentation skills, with an ability to coordinate across teams and identify workflow efficiencies.
• Curiosity, adaptability, and comfort navigating ambiguity while collaborating across product, engineering, UX, analytics, marketing, and business partners to deliver customer-focused solutions.

The Team

This role sits within the Marketing Digital Engagement organization and is part of a team responsible for digital user experience across our Marketing websites and community experiences. We partner closely with engineering and cross-functional stakeholders to deliver high-quality product outcomes—operating with a product mindset that emphasizes continuous development, testing, and optimization of capabilities over time.

Fidelity’s Onsite Working Model
Fidelity is transitioning to a full-time onsite working model through a phased rollout across regions and roles. Currently, some roles and locations require 100% onsite presence, while others require less. Onsite expectations are likely to evolve as the rollout continues. This transition does not apply to fully remote roles.

Certifications:

Category:

Information Technology

Please be advised that Fidelity’s business is governed by the provisions of the Securities Exchange Act of 1934, the Investment Advisers Act of 1940, the Investment Company Act of 1940, ERISA, numerous state laws governing securities, investment and retirement-related financial activities and the rules and regulations of numerous self-regulatory organizations, including FINRA, among others. Those laws and regulations may restrict Fidelity from hiring and/or associating with individuals with certain Criminal Histories.