Product Manager, Digital Marketing

Colgate; Piscataway Township (NJ); Hybrid; USD 150,000 - 175,000; Full time

Job summary

Colgate-Palmolive is seeking a Digital Product Manager to drive planning and delivery of MarTech initiatives from Piscataway, NJ in a hybrid role. You will translate marketing strategies into multi-year roadmaps, primarily leveraging SFMC and Data Cloud, while coordinating with IT, vendors, and marketing to architect scalable digital campaigns.

Strong focus on data integrity, governance, and privacy compliance guides every decision.

Qualifications

• Bachelor's Degree or higher in CS, IT, Math, Engineering or similar.
• 8+ years hands on experience with MarTech platforms.
• Experience leading technical engagements on at least one MarTech platform.
• Experience with CDPs or data migrations between legacy and modern marketing platforms.
• Experience creating BRDs, functional specs, technical specs, and test plans.
• Exposure to data governance, privacy compliance (GDPR, CCPA, FINRA).

Responsibilities

• Translate product and marketing strategies into multi-year MarTech roadmaps with SFMC and Data Cloud focus.
• Author requirements, user stories, and testing plans ensuring traceability of solutions.
• Lead Agile/Scrum backlog management to deliver in high-pressure environments.
• Oversee configuration and maintenance of SFMC/Data Cloud, ensure data integrity.
• Collaborate with IT, vendors, and marketing to design scalable, secure solutions.
• Assess emerging trends such as AI integration within Salesforce ecosystem.

Skills

Agile/Scrum

Stakeholder management

Cross-functional collaboration

Communication

Education

Bachelor's Degree Computer Science, Information Technology, Mathematics, Engineering or similar

Tools

SFMC

Data Cloud

Salesforce Marketing Cloud

Adobe

Braze

Job description

Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programs that enrich communities around the world.

Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.

A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

Job Title: Product Manager, Digital Marketing

Travel Required?: No Travel

Posting Start Date: 7/15/26

Hybrid

No Relocation Assistance Offered

Job Number#171416 - Piscataway, New Jersey, United States

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

We are excited to invite applications for the position of Digital Product Manager within our Global Digital Applications Team. Operating within the world’s leading Oral Care Company, we are leveraging leading cloud based marketing technology to digitally connect. This role will support our Digital Marketing and Advertising Technology organization in deploying best in class technology to optimize and expand digital engagement programs leading to better targeting and engagement with our professionals, customers and consumers.

We are looking for a highly motivated individual to join our team to help realize our vision. This role will involve planning, business and data analysis, functional and technical design, focused on the implementation of Digital Marketing and Advertising technologies. The ideal candidate is very customer focused and works well both independently and within a team. The candidate needs to be a self-starter, eager to learn and leverage new technologies to build the best digital experience for our customers. They need excellent communication skills, leadership qualities, and the ability to multitask.

This position is based out of the Piscataway, NJ location. Work visa sponsorship is not available for this position.

What you'll do:

• Strategic Roadmap & Solutioning: Translate product and marketing strategies into multi-year MarTech roadmaps, specializing in maximizing value from SFMC and Data Cloud (or similar stacks like Adobe/Braze).
• Technical Documentation & Traceability: Author comprehensive requirements, user stories, and testing plans to ensure successful delivery and full traceability of technical solutions.
• Agile Backlog Management: Lead the Agile/Scrum process by prioritizing, scoring, and tracking the product backlog to ensure consistent delivery in high-pressure environments.
• Systems Governance & Integration: Oversee the configuration and maintenance of SFMC/Data Cloud, ensuring seamless data flows, integration health, and absolute data integrity.
• Cross-Functional Collaboration: Partner with IT, vendors, and marketing teams to design scalable, secure solutions and guide campaign architecture during collaborative sessions.
• Innovation & Emerging Tech: Drive continuous ecosystem elevation by assessing emerging trends, such as AI integration within the Salesforce ecosystem.

Required Qualifications:

Bachelor's Degree Computer Science, Information Technology, Mathematics, Engineering or similar

8+ years hands on experience with MarTech platforms

Experience acting as a technical lead or subject matter expert on at least one MarTech platform engagement (client projects, internal initiatives, or enterprise-scale deployments).

Experience with data integrations involving Customer Data Platforms (CDPs) or migrating between legacy and modern marketing platform

Demonstrated experience creating and managing business requirements documents (BRDs), functional specs, technical specs, content strategy, interactions, SLAs, and test plans.

Exposure to data governance, privacy compliance (GDPR, CCPA, FINRA), and preference center management.

Preferred Qualifications:

• Comfortable navigating ambiguity - in business requirements, technology options and project direction
• Strong problem-solving skills with ability to troubleshoot system issues and identify root causes across complex tech stacks.
• Proven ability to work in a cross-functional and matrixed environment. Certifications:
• Salesforce Marketing Cloud Email Specialist Certification
• Salesforce Marketing Cloud Administrator Certification
• Salesforce Data Cloud Certification

Compensation and Benefits

Salary Range $150,000.00 - $175,000.00 USD

Pay is determined based on experience, qualifications, and location. Salaried employees may also be eligible for discretionary bonuses, profit-sharing, and long-term incentives for Executive-level roles.

Benefits: Salaried employees enjoy a comprehensive benefits package, including medical, dental, vision, basic life insurance, paid parental leave, disability coverage, and participation in the 401(k) retirement plan with company matching contributions subject to eligibility requirements. Additional benefits include a minimum of 15 vacation/PTO days (hourly employees receive a minimum of 120 hours) and 13 paid holidays (vacation days are prorated based on the employee's hire date within the calendar year). Paid sick leave is adjusted based on role and location in accordance with local laws. Detailed information regarding paid sick leave entitlements will be provided to employees upon hiring and may be subject to adjustments based on changes in legislation or company policies.

Our Commitment to Inclusion

Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.