Product Manager, Business Integrity

TikTok; San Jose (CA); On-site; USD 151,000 - 223,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401(k) with match

Paid parental leave

Short-term disability

Long-term disability

Life insurance

Wellbeing benefits

Holidays

Sick days

Paid personal time

Job summary

TikTok seeks a Product Manager for Business Integrity to own advertiser governance products, driving risk management and platform safety across ad content and post-conversion activities. You will collaborate with engineering, data science, operations, and policy teams to translate questions into measurable solutions.

You will apply AI and LLM technologies, understand advertisers’ needs across industries, and build end-to-end governance mechanisms balancing risk with user experience for

Qualifications

• 1+ years of product management experience; experience in advertising, merchant governance, or risk management is a plus.
• Data-driven with strong analytical skills to derive insights from data.
• Fluency in English and Mandarin for cross-market collaboration.

Responsibilities

• Own TikTok's advertiser governance products, driving risk management and customer experience across ad content, post-conversion activities, and platform safety.
• Apply cutting-edge LLM technologies to define product solutions, build measurable evaluation frameworks, and drive solutions from concept to production.
• Develop a deep understanding of advertisers’ business needs and risks across industries and build end-to-end governance mechanisms.

Skills

AI applications

Product management

Data analysis

Cross-functional collaboration

English + Mandarin

Job description

Team Introduction: The Business Integrity team's mission is to uphold ethical advertising on TikTok, and we're looking for teammates who are passionate about fostering best faith business practices toward our global audience. About the role: Product Managers in Business Integrity will be part of an experienced team, working alongside experts in engineering, data science, operations and policy. At the same time, new team members will also be joining an initiative that has only just gotten started--we have far more questions than answers--even as new challenges appear each day. Thus, candidates must be hungry for perspective when forming their product hypotheses in driving those hypotheses toward tangible results.

Responsibilities

• Own TikTok's advertiser governance products, driving risk management and customer experience across ad content, post-conversion activities, and platform safety.
• Apply cutting-edge LLM technologies to real-world business challenges. Define product solutions, build measurable evaluation frameworks, and drive solutions from concept to production.
• Develop a deep understanding of advertisers’ business needs and risks across industries. Build end-to-end governance mechanisms, continuously optimize the user journey, and balance risk, experience, and efficiency to drive a healthy ecosystem and sustainable business growth.

Qualifications

Minimum Qualifications

• Passionate about AI and its applications, with strong curiosity and a continuous learning mindset.
• 1+ years of product management experience. Experience in advertising, merchant governance, or risk management is a plus.
• Data-driven, with strong analytical skills and the ability to identify insights from first-hand data and abstract complex problems.
• Results-oriented, with strong ownership, creativity, and cross-functional collaboration skills.
• Fluency in both English and Mandarin required: the role involves frequent communication with global teams, clients and stakeholders in English-speaking regions as well as Chinese-speaking markets. Proficiency in Mandarin is essential to effectively engage with Chinese-speaking partners, understand cultural nuances, and navigate business transactions in key markets, ensuring smooth cross-cultural collaboration and market expansion.

Preferred Qualifications

• Preferred experience in product management, having launched a product from 0-1

Job Information

The base salary range for this position in the selected city is $151200 - $223200 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

• Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others.
• Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request

Ready for a career

at TikTok?

Discover a career that energizes and excites you every day.