Product Manager, Ad Tech

Snap; Los Angeles (CA); On-site; USD 140,000 - 180,000; Full time

Job summary

Snap Inc. in Los Angeles is seeking a Product Manager for the Ads Platform Signals and Measurement team to define strategy and roadmaps for partner integrations with third-party advertising and commerce partners.

You will collaborate with Engineering, Data Science, Marketing, Sales, Partnerships to deliver high-quality, measurable advertising experiences and drive adoption.

Qualifications

• BS/BA or equivalent years of experience.
• 5+ years shipping products at a consumer or ad tech company.
• Experience with external partners or industry coalitions.

Responsibilities

• Define vision, strategy, and roadmap for partner-integrated products.
• Lead product development with external technology and commerce partners.
• Collaborate with cross-functional teams to align on priorities.
• Drive adoption of partner-enabled measurement experiences.

Skills

Product strategy

External partnerships

Technical fluency

APIs & data flows

Communication

Education

BS/BA degree

Tools

APIs

Data platforms

Job description

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

The Company operates Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc. , a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji , Saturn, and other digital services.

The Ads Platform organization drives innovation and performance across our advertising platform, empowering businesses to achieve success and measurable growth through advertising on Snap. Our Product and Engineering teams work together to build solutions that deliver impactful results for advertisers. We ensure Snap's ad products are effective, efficient, and customer-centric, enabling businesses to connect meaningfully with our global community.

We're looking for a Product Manager to join our Ads Platform Product team on the Signals and Measurement Team!

What you'll do:

• Define the vision, strategy, and roadmap for products and integrations that connect Snap with third-party advertising and commerce partners, creating value for advertisers and strengthening Snap's signals ecosystem.
• Develop a point of view on how changes in privacy, signals, identity, and industry standards affect partner integrations, and translate it into product opportunities and priorities.
• Lead product development with external technology and commerce partners, turning shared opportunities into clear product concepts, MVPs, and alpha launches.
• Make thoughtful trade-offs across partner needs, advertiser value, technical feasibility, data quality, and speed to market; use early results and feedback to guide what gets built next.
• Work closely with Engineering, Data Science, Marketing Science, Sales, Partnerships, and Product Marketing to align teams and deliver partner-enabled measurement experiences.
• Build trusted relationships across the ad tech and commerce ecosystem, including measurement, identity, signal, advertising-platform, and commerce partners; ensure integrations are interoperable and valuable to advertisers.
• Stay close to customers and the industry through partner conversations, customer meetings, events, and forums, identifying emerging opportunities and risks.
• Drive the development, launch, and adoption of high-quality products that help advertisers understand the value of advertising on Snap.

Knowledge, Skills & Abilities:

• Strong product strategy and judgment, with the ability to identify valuable opportunities across third-party advertising and commerce ecosystems and turn them into a clear product direction.
• Experience building products with external technology partners, including aligning on shared goals, defining integration requirements, and navigating partner constraints.
• Demonstrated ability to shape ambiguous opportunities into a focused MVP or alpha, make pragmatic scope and sequencing trade-offs, and refine the product based on partner and customer feedback.
• Strong technical fluency and the ability to work effectively with Engineering and Data Science on APIs, data flows, identity and signal integrations, system constraints, and technical requirements.
• Familiarity with the ad tech ecosystem, such as advertising platforms, identity and data providers, measurement partners, bidding platforms, and commerce platforms; able to understand how these systems and partners fit together.
• Knowledge of how privacy, data use, and signal availability shape partner integrations and advertiser experiences.
• Skilled at communicating technical concepts, product decisions, and trade-offs to cross-functional teams, senior leaders, and external partners.
• Ability to set a roadmap, manage dependencies, and deliver customer-impacting products at a steady cadence.
• Ability to build alignment and drive co-owned work across teams such as Ads Delivery, Signals, Attribution, Targeting, Ranking, Trust & Safety, Engineering, and Partnerships.
• Ability to influence without authority and navigate competing priorities across internal teams and external partners.

Minimum Qualifications:

• BS/BA degree or equivalent years of experience
• 5+ years of experience building and shipping products at a consumer or advertising technology company

Preferred Qualifications:

• Advanced degree in Statistics or a related quantitative field, or equivalent expertise gained through direct experience in Advanced Ads Measurement
• Experience setting product strategy in a fast-moving, externally facing domain such as ads measurement, privacy, or data partnerships
• Track record of building alignment with external partners or industry coalitions

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