Product Lead, Minor Feed Safety

TikTok; San Jose (CA); On-site; USD 180,000 - 240,000; Full time

Job summary

TikTok is seeking a Senior Product Manager to own the end-to-end strategy for Minor Feed safety in the San Jose region. You will define mid- to long-term roadmaps, work with Safety, Policy and ML teams, and drive features that enhance content safety for minors while complying with regulations.

The role requires leading cross-functional teams, designing scalable safety architectures, and ensuring trust in content recommendations.

Qualifications

• Proven experience in strategy or product roles.
• Ability to design scalable, architecture-level strategies.
• Lead cross-functional teams and drive results.
• Proficiency in English as working language.

Responsibilities

• Own the end-to-end product strategy for TikTok's Minor Feed safety and define the mid-to-long-term roadmap.
• Leverage models and algorithms to reduce high-risk content for minors and lower content density of inappropriate material.
• Lead productization of LLM-based moderation capabilities with engineering teams to improve safety policy execution.
• Drive planning and iteration of algorithm-controlled features to meet user and regulatory expectations.

Skills

Strategy development

Product management

Cross-functional leadership

System design thinking

English proficiency

Job description

Our team is under the umbrella of TikTok Safety Product function, and we strive to build age-appropriate product experiences for teen users in TikTok. The team owns teen-focused product strategy and partners closely with Safety, Policy, and Machine Learning to ensure a safe, compliant, and engaging experience for younger audiences. We develop teen-specific features, optimize content recommendations and privacy defaults, and support global regulations related to youth safety.

Responsibilities:

• Own the end-to-end product strategy for TikTok's Minor Feed safety. Define the mid-to-long-term product roadmap, establish core content safety metrics (e.g., harmful content density, Minor CGUR), and ensure product iterations are tightly aligned with the company's long-term strategy on minor safety.
• Leverage content understanding models and recommendation algorithms to build a multi-dimensional safety defense system (content, account, etc.), effectively reducing the miss rate of high-risk content for minors and fundamentally lowering the recommendation density of inappropriate content.
• Lead the productization of LLM-based moderation capabilities in the Minor Feed context. Collaborate with algorithm and engineering teams to significantly improve the speed, effectiveness, and stability of safety policy execution.
• Drive the product planning and iteration of algorithm-controlled consumer-facing features to meet user and regulatory expectations, and continuously strengthen external trust in the platform's content recommendation mechanisms.
• Build and grow a professional safety strategy product team; establish and institutionalize methodologies and talent pipelines for minor content governance.

Minimum Qualification(s):

• Proven years of experience in strategy/product roles.
• Strong ability to think in systems and build scalable frameworks — able to move beyond point solutions and design strategies at the architecture level.
• Proven team management and talent development experience; ability to lead cross-functionally and drive results with partners in complex, matrixed organizations.
• Highly self-driven with strong ownership; able to cut through ambiguity, proactively identify systemic issues, and push for resolution.
• Able to operate effectively in English as a working language.

Preferred Qualification(s):

• Experience in content recommendation, content safety, or ecosystem governance.