Product and Innovation Manager

Yogi; Portland (OR); On-site; USD 90,000 - 130,000; Full time

Job summary

East West Tea is seeking a talented Product and Innovation Manager to join our Product Experience team in Portland, Oregon. You will drive brand growth through product development from concept to launch and optimize the existing portfolio.

Collaborating across R&D, Sourcing, Operations and Sales, you will manage packaging projects, scrutinize performance data, and translate consumer insights into profitable opportunities.

Qualifications

• Bachelor's Degree in Business, Marketing, or related field; masters degree preferred.
• 5 years of relevant work experience, preferably in CPG.
• Experience in product innovation, portfolio management and commercialization.
• Experience managing complex projects and leading cross-functional initiatives.

Responsibilities

• Lead North America product innovation and commercialization projects, ensuring successful execution from concept through launch
• Manage product packaging development and updates, coordinating cross-functional teams, internal and external agencies
• Analyze business performance, syndicated data, consumer insights, and market trends to identify growth and optimization opportunities and inform decisions
• Support executive presentations, sales meetings, and Stage Gate processes

Skills

Product innovation

Portfolio management

Commercialization

Cross-functional teamwork

Education

Bachelor's degree in Business/Marketing or related field

Master's degree preferred

Job description

East West Tea is seeking a talented, passionate, and experienced Product and Innovation Manager to join our Product Experience team!

The Product and Innovation Manager plays a key role in driving brand growth through product innovation, portfolio management and commercialization. Working closely with cross-functional teams, contributing to revenue and profitable growth by leading product development initiatives from concept to launch, optimizing the existing portfolio, managing product packaging projects, and identifying new opportunities based on consumer insights, market trends, and business performance.

WHAT YOU'LL OWN:

Operation

• Lead North America product innovation and commercialization projects, ensuring successful execution from concept through launch
• Manage product packaging development and updates, coordinating cross-functional teams, internal and external agencies
• Analyze business performance, syndicated data, consumer insights, and market trends to identify growth and optimization opportunities and inform decisions
• Support executive presentations, sales meetings, and Stage Gate processes

Strategic Brand Management

• Drive portfolio optimization and a robust 5-year innovation pipeline
• Lead new product concept development, collaborating with R&D, Sourcing, Operations, and Sales on formulation, feasibility, and commercialization
• Leverage consumer insights, competitive intelligence, and financial analysis to drive profitable growth and strengthen brand positioning

Relationships

• Build trusted relationships across regional and global teams, ensuring alignment and effective communication
• Champion innovation, continuous improvement, and creative problem-solving to challenge the status quo

WHAT YOU KNOW AND HAVE EXPERIENCED:

• Bachelor's Degree in Business, Marketing, or related field; masters degree preferred
• 5 years of relevant work experience, preferable in CPG
• Experience in product innovation, portfolio management and commercialization
• Experience managing complex projects and leading cross functional initiatives