Principal Worldwide GTM Specialist, Amazon WorkSpaces AI

Amazon Inc.; Austin (TX); On-site; USD 176,000 - 238,000; Full time

Job summary

Amazon Web Services, Inc. is seeking a Worldwide GTM Specialist to accelerate adoption of WorkSpaces AI and agentic capabilities. You will define the GTM strategy, shape messaging for enterprise buyers, and lead lighthouse engagements with early adopters, aligning cross-functional teams to drive measurable business impact.

The role requires deep GTM experience, strong business judgment, and the ability to work with CIOs and IT leaders on cloud-native workspace transformations.

Qualifications

• 7+ years of Business Application Technologies experience (EUC, Supply Chain, Contact Center as a Service, etc).
• 7+ years of Go-To-Market, Business Development, Sales, or Consulting experience.
• 7+ years of technology sales selling enterprise software, networking, infrastructure, or cloud services.

Responsibilities

• Define and execute the GTM strategy for Amazon WorkSpaces AI and agentic solutions — identifying high-value customer segments and programs for early adoption.
• Shape the narrative around the future of agentic workspaces — position AWS as a leader in trusted environments with governance and observability.
• Engage directly with enterprise leaders and partners to connect agentic workspace capabilities to business outcomes.
• Build and scale lighthouse engagements with early adopters deploying AI agents in enterprise environments.
• Establish data-driven mechanisms to measure adoption and track program effectiveness from pilot to production-scale.
• Evangelize the agentic workspace vision externally and internally to drive mindshare and investment.
• Orchestrate field uptake of AI-focused sales plays and enable the sales org to deliver value through repeatable mechanisms.

Skills

GTM strategy

Enterprise software sales

Tech sales experience

Job description

Job ID: 10502334 | Amazon Web Services, Inc.

The way people work is being fundamentally reimagined. Enterprises and organizations are moving beyond traditional desktops toward intelligent, cloud-native workspaces that adapt to how people actually work—powered by AI, secured by design, and delivered anywhere. The workspace is no longer just for humans. Enterprises are moving from traditional virtual desktops to intelligent, cloud-native environments where people and AI agents work side by side — governed by design, observable by default, and delivered anywhere. Amazon WorkSpaces is leading this transformation with WorkSpaces for Agents (now generally available), alongside WorkSpaces Personal, WorkSpaces Core, and WorkSpaces Applications. Together with services like AWS Context and Amazon Bedrock AgentCore, we're building the operating environment for the next enterprise workforce — one where AI agents navigate applications, automate workflows, and build institutional knowledge inside trusted boundaries. The companies that lead won't just have the smartest AI — they'll build the most trustworthy place for intelligence to work. AWS is seeking a Worldwide (WW) GTM Specialist to accelerate adoption of Amazon WorkSpaces' AI and agentic capabilities. You will be part of a dedicated team focused on bringing these emerging solutions to market — defining the vision for agentic workspaces, building GTM motions around AI-enhanced features, and helping customers understand how governed cloud workspaces become the operating environment for their human + agent workforce. You'll be charting new territory at the intersection of end-user computing and enterprise AI — identifying early adopters, shaping lighthouse engagements, and building repeatable plays that scale. You are a strategic thinker who operates with urgency. You combine deep business acumen with enough technical depth to be credible with CIOs and IT leaders navigating the shift to agentic work. You understand that the hardest problem isn't teaching an agent to click — it's making sure those clicks happen inside an environment the organization can trust. You've built GTM strategies in emerging technology categories, rallied cross-functional teams around a shared vision, and delivered measurable business results. You're energized by ambiguity — because that's where the biggest opportunities live.

Key job responsibilities

• Define and execute the GTM strategy for Amazon WorkSpaces AI and agentic solutions — identifying high-value customer segments where agents can drive immediate productivity gains, and building programs that accelerate early adoption of WorkSpaces for Agents, AI-enhanced desktop experiences, and governed agentic environments.
• Shape the narrative around the future of agentic workspaces — positioning AWS as the leader in trusted environments where humans and AI agents work together, with built-in governance, observability, and identity management that enable enterprises to scale autonomous work confidently.
• Engage directly with enterprise leaders and partners connecting agentic workspace capabilities to measurable business outcomes.
• Build and scale lighthouse engagements with early adopters deploying AI agents in enterprise environments — then operationalizing learnings from those wins into repeatable plays.
• Establish data-driven mechanisms to measure adoption of agentic features, track program effectiveness, and continuously optimize the path from pilot to production-scale agent deployment.
• Evangelize the agentic workspace vision externally through thought leadership, events, and industry engagement — and internally across AWS to drive mindshare and investment in this emerging category.
• Orchestrate field uptake of AI-focused sales plays, equipping the broader sales organization to identify and qualify agentic workspace opportunities and deliver value through repeatable mechanisms.

About the team

Diverse Experiences. AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.

Why AWS? Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Inclusive Team Culture. AWS values curiosity and connection. Our employee-led and company-sponsored affinity groups promote inclusion and empower our people to take pride in what makes us unique. Our inclusion events foster stronger, more collaborative teams. Our continual innovation is fueled by the bold ideas, fresh perspectives, and passionate voices our teams bring to everything we do.

Mentorship & Career Growth. We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.

Work/Life Balance. We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve.

Basic Qualifications

• 7+ years of working with Business Application Technologies, including, but not limited to End User Compute (EUC), Supply Chain, Contact Center as a Service, Consumer Data Applications, Encrypted Communications, and/or Communication Developer Services experience
• 7+ years of Go-To-Market, Business Development, Sales, or Consulting experience
• 7+ years of technology sales selling enterprise software, networking, infrastructure, managed hosting services, or cloud computing services experience

Preferred Qualifications

• Experience as a founder or executive focused on related segments, or as a practice leader or business unit owner
• Experience selling to Fortune 1000 or Global 2000 organizations
• Experience interpreting data and making business recommendations across leadership and cross-functional teams
• Experience with cloud computing or web services or related areas
• Experience negotiating complex deals with customers and partners or equivalent
• Experience conducting in-depth analysis of issues at a selling partner or customer level and providing actionable recommendations
• Experience developing technology solutions and evangelising end-to-end technology roadmaps that guide IT transformations toward cloud computing

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .

Preferred Qualifications

• Experience as a founder or executive focused on related segments, or as a practice leader or business unit owner
• Experience selling to Fortune 1000 or Global 2000 organizations
• Experience interpreting data and making business recommendations across leadership and cross-functional teams
• Experience with cloud computing or web services or related areas
• Experience negotiating complex deals with customers and partners or equivalent
• Experience conducting in-depth analysis of issues at a selling partner or customer level and providing actionable recommendations
• Experience developing technology solutions and evangelising end-to-end technology roadmaps that guide IT transformations toward cloud computing

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .

USA, CA, East Palo Alto - 193,700.00 - 262,000.00 USD annually

USA, CA, Santa Clara - 193,700.00 - 262,000.00 USD annually

USA, NY, New York - 193,700.00 - 262,000.00 USD annually

USA, TX, Austin - 176,100.00 - 238,200.00 USD annually

USA, WA, Seattle - 176,100.00 - 238,200.00 USD annually

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