Principal PM, TV Analytics & Intuitive Reporting

Tatari Inc; San Francisco (CA); Hybrid; USD 175,000 - 225,000; Full time

Benefits offered by this job

Health insurance

401K and commuter benefits

Monthly spending account

Education benefit

Newbie Productivity Perk

Unlimited PTO

Wellness day off

Snacks and team lunches

Team building events

Hybrid RTO 3 days in office

Job summary

Tatari Inc. is seeking a Principal Product Manager for the Reporting and Measurement pillar to own the Intuitive Reporting roadmap.

You will work with design, engineering and data science to build data-driven TV advertising analytics that go beyond standard CPA/ROAS metrics. This role emphasizes brand, audience and upper-funnel metrics, with a strong focus on ETL pipelines, data science driven analytics, and intuitive presentation of complex calculations.

Qualifications

• 6+ years of product management experience, with emphasis in data & analytics products.
• Proven ability to work in a high-ambiguity environment.
• Passion for delivering data, analytics and ML/GenAI driven features.
• Strong storytelling through data visualization and dashboards.
• Experience partnering with Design for user research and product design.
• Ability to present roadmap to senior leadership clearly and convincingly.

Responsibilities

• Lead full product lifecycle from ideation to prototyping, testing, launch and post-launch analytics.
• Collaborate with engineering, data science, sales, marketing and client management.
• Define the product roadmap with short- and long-term objectives.
• Deliver data initiatives that drive strong outcomes for TV advertisers.
• Translate customer needs into concrete features and prioritize accordingly.
• Monitor industry and competition to position Tatari’s products effectively.

Skills

Product management

Data analytics

ML/GenAI

ETL pipelines

Stakeholder comms

Agile

Data visualization

Job description

Tatari Inc. is seeking a Principal Product Manager for the Reporting and Measurement pillar to own the Intuitive Reporting roadmap.

You will work with design, engineering and data science to build data-driven TV advertising analytics that go beyond standard CPA/ROAS metrics. This role emphasizes brand, audience and upper-funnel metrics, with a strong focus on ETL pipelines, data science driven analytics, and intuitive presentation of complex calculations.