Principal Graphic Designer, Homes.com

CoStar Group; Arlington (VA); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

Comprehensive healthcare coverage

401(K) retirement plan

Paid time off

Tuition reimbursement

On-site fitness center

Employee stock purchase plan

Job summary

CoStar Group is looking for a Principal Graphic Designer for Homes.com in Arlington, VA. The ideal candidate will design innovative and high-performing ads for various marketing channels and work collaboratively with teams to optimize creative output based on data-driven insights.

This role demands 7+ years of relevant experience, a strong grasp of design fundamentals, and proficiency in tools like Adobe Creative Suite and Figma. Join us and contribute to our mission in redefining the home search experience.

Qualifications

• 7+ years of experience in performance marketing or direct response advertising.
• Proven ability to design high-performing digital assets.
• Expert in creating motion-driven visual assets.

Responsibilities

• Design creative for paid search and social campaigns.
• Produce motion graphics for advertising placements.
• Optimize creative based on performance data.

Skills

Adobe Creative Suite

Figma

After Effects

Typography

Composition

Hierarchy

Communication

Attention to detail

Education

Bachelor's degree from an accredited university

Tools

PowerPoint

Keynote

Google Slides

Job description

Principal Graphic Designer, Homes.com

Job Description

CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.

We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. We’ve continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.

Homes.com Overview

Homes.com is reimagining the home search experience for consumers and agents alike. A CoStar Group company with 30+ years' experience in leading and growing digital marketplaces, we pride ourselves on continually improving, innovating, and setting the standard for property search and marketing experiences. With Homes.com we’re building a brand that is redefining the industry. We’re looking for big thinkers, brave leaders, and creative advertising wizards ready to influence a new age of homebuying within a tried-and true, award-winning company.

What We Are Looking For

Homes.com is hiring a digital-focused Graphic Designer to support the SEM/SEO Performance Marketing team, animation design, and presentation decks. You will design high-performing display ads, paid social campaigns, email/CRM assets, responsive landing page experiences, animated graphics, and presentation decks. The right candidate combines strong visual craft with performance-oriented thinking, rapid experimentation, and a data-informed approach to creative. You thrive on analyzing performance metrics, optimizing creative output, and scaling successful campaigns. This role is ideal for someone who thrives in a fast-moving, experiment-driven environment where the impact of your work is visible and valued.

This position is located in Arlington, VA and this position is in office Monday through Friday.

Responsibilities

• Concept, design, and deliver creative for paid search, paid social, native and programmatic display ads, CRM/email campaigns, and direct-response creative.
• Develop creative variations and testing frameworks to support rapid A/B experimentation based on performance data and insights.
• Produce motion assets (short-form video / GIFs / HTML) for social and programmatic placements.
• Build and maintain creative templates and platform-specific spec guidelines for rapid iteration.
• Ensure all assets meet technical requirements, brand standards, and accessibility fundamentals (e.g., alt text, legible type sizes on small ad units).
• Partner with creative lead, marketing stakeholders, and channel specialists to deliver beautiful, functional, conversion-focused creative.
• Present concepts, executions, and rationale clearly, and execute final production, variation builds, and resizing.
• Work in partnership with multiple advertising vendors such as Google, Microsoft, Yahoo, and Taboola to assess their supported ad formats and develop innovative creative units that optimize ad delivery.
• Monitor creative performance across channels and proactively optimize assets based on data-driven insights.

Basic Qualifications

• Bachelor’s degree from an accredited, not-for-profit, in person, University or College
• 7+ years of experience designing performance marketing, growth, or direct response advertising (in-house or agency).
• Strong visual design fundamentals: typography, composition, hierarchy.
• Demonstrated ability to translate a KPI or performance insight into a new creative execution.
• Hands‑on experience building assets to platform technical specs (Google Ads, Meta, DV360, programmatic, email platforms) and building responsive landing pages.
• Fluent in Adobe Creative Suite, Figma, and After Effects.
• Strong written and verbal communication, and able to present and rationalize creative decisions rooted in performance outcomes.
• Highly organized with the ability to manage competing priorities, ship fast, and maintain high creative standards under tight timelines.
• Expert level understanding of PowerPoint, Keynote, and Google Slides.
• Strong attention to detail and a keen eye for aesthetics.
• Must be comfortable following design direction and implementing changes, while producing high quality designs and meeting tight deadlines.
• Advanced proficiency in creating complex animated graphics, PowerPoints and motion‑driven visual assets.
• A track record of commitment to prior employers

Preferred Qualifications

• Experience working with generative AI creative workflows to ethically scale variations.
• Familiarity with SEO-driven visual content (infographics, link‑building assets etc).
• Basic HTML/CSS understanding for performance-oriented visual executions.

NOTE: This position requires that you present a portfolio of past projects as part of your application.

WHAT’S IN IT FOR YOU?

When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed.

We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, and tuition reimbursement.

Benefits

• Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
• Life, legal, and supplementary insurance
• Virtual and in person mental health counseling services for individuals and family
• Commuter and parking benefits
• 401(K) retirement plan with matching contributions
• Employee stock purchase plan
• Paid time off
• Tuition reimbursement
• On-site fitness center and/or reimbursed fitness center membership costs (location dependent), with yoga studio, Pelotons, personal training, group exercise classes
• Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups
• Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks

#LI-NH1

#Homes.com

CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing