Practice Growth Specialist

New Allen Matkins Website Template; Los Angeles (CA); On-site; USD 90,000 - 120,000; Full time

Job summary

New Allen Matkins Website Template, a prominent law firm in Los Angeles, is seeking a Practice Growth Specialist. In this role, you will partner with attorneys to support practice growth through relationship development and strategic priorities.

You will manage complex calendars, track client communications, and coordinate marketing initiatives. The ideal candidate has extensive experience in a law firm and strong project management skills.

The position offers a competitive salary range of $90,000 to $120,000 per year based on experience and location.

Qualifications

• 5+ years of experience in a law firm or professional services.
• Experience in Commercial Real Estate is a plus.
• Ability to manage multiple competing priorities with minimal supervision.

Responsibilities

• Manage complex calendars and coordinate meetings.
• Support attorneys in developing practice growth initiatives.
• Conduct research on clients and market activity to inform strategy.

Skills

Project management

Organizational skills

Excellent communication

Research and analytical skills

Social media proficiency

Education

Bachelor's degree or equivalent

Tools

Microsoft Office Suite

CRM systems (InterAction preferred)

Job description

Job Category: Administrative & Support Staff

Requisition Number: PRACT001238

• Full-Time
• On-site

Locations

Century City

Los Angeles, CA 90067, USA

Description

Allen Matkins, a law firm with over 285 attorneys, was founded with deep roots in real estate and has leveraged that foundation to grow and build prominent litigation, corporate, tax, labor and employment, land use, and environmental practices allowing us to partner with clients across myriad industries and markets. For nearly 50 years, Allen Matkins has worked with clients drawn to us by our reputation for market-leading solutions, pragmatism, exemplary quality, approachability, and our unparalleled network of contacts and connections in business and government. Our firm’s success is driven by our commitment to hiring and developing top talent, ensuring a team that delivers exceptional work and service to our clients. We are guided by our core values: our people are our most important resource; we have a commitment to quality work, all the time; and we work as a team with each other and with our clients - we foster camaraderie.

About the Position

The Practice Growth Specialist serves as a trusted execution partner to assigned attorneys, supporting practice growth through relationship development, referral network expansion, and practice management initiatives. This role is responsible for identifying growth opportunities, driving accountability, orchestrating strategic priorities, and ensuring disciplined execution in support of relationship development and practice objectives. The Practice Growth Specialist acts as a bridge between attorneys and the firm's Business Development & Marketing Department, helping translate practice goals into actionable individual attorney initiatives.

Essential Duties and Responsibilities

• Manage complex calendars and coordinate internal and external meetings, client appointments, and travel.
• Monitor emails and help triage or follow up on client communications, outreach items, and administrative requests as needed.
• Support attorneys in developing and executing practice growth initiatives, including maintaining task lists, deadline tracking and partner, client and initiative follow‑up.
• Prepare meeting agendas, assemble background materials, and track post‑meeting action items to support follow‑through and accountability.
• Identify and evaluate prospective client, referral source, and market opportunities.
• Conduct research and analysis on clients, industries, and market activity to inform strategy and planning.
• Support execution of priority initiatives, including complex client matters and strategic projects.
• Prepare weekly status reports in order to maintain visibility into pipeline activity, relationship development efforts, and related growth priorities.

Client & Referral Relationship Management

• Support attorneys in managing and developing key client and referral relationships.
• Track relationship activity, engagement history, and follow‑up actions to ensure continuity and accountability.
• Prepare background information for client, prospect, and referral meetings and coordinate with Business Development & Marketing on pitch and proposal materials.
• Identify gaps in referral coverage and opportunities to strengthen relationship development.
• Coordinate structured referral outreach efforts, including tracking and follow‑up.

Visibility, Thought Leadership & External Engagement

• Support individual attorney visibility strategies across LinkedIn, Instagram, and other professional platforms.
• Coordinate speaking engagements, industry panels, conferences, publications, association involvement, and podcast‑related initiatives in coordination with Business Development & Marketing Department.
• Partner with Business Development & Marketing to support content development, promotion, and distribution.
• Maintain meticulous records and track visibility efforts and related outcomes, including engagement metrics and downstream opportunities.

Marketing & Business Development Coordination

• Serve as a liaison between attorneys and Business Development & Marketing on practice‑specific initiatives.
• Translate practice priorities into actionable requests and coordinate timing, follow‑through, and deliverables.
• Ensure alignment between practice objectives and broader firm initiatives, campaigns, and marketing‑supported growth efforts.
• Update attorney biographies, experience lists, and related profile materials on a timely basis.
• Help maintain the firm’s CRM database (currently InterAction), ensuring accuracy of client, prospect, referral source, and contact information.

Education and/or Experience

Bachelor's degree or equivalent combination of education and professional experience. 5+ years of experience in a law firm, professional services, or other fast‑paced, client‑facing environment. Experience in Commercial Real Estate a plus.

Qualifications

• Experience supporting partners, senior attorneys, or executive leadership in a fast‑paced environment.
• Strong project management, organizational, and execution capabilities.
• Excellent written and verbal communication skills, with a high level of professionalism, judgment, and discretion.
• Demonstrated ability to manage multiple competing priorities with minimal supervision.
• Advanced proficiency in Microsoft Office Suite, including Word, Excel, PowerPoint, and Outlook, with the ability to develop high‑quality documents, reports, and presentations.
• Working knowledge of Microsoft Copilot and other AI‑enabled productivity tools, with the ability to leverage such tools to enhance efficiency, research, drafting, and workflow management.
• Experience with social media platforms, including LinkedIn and Instagram, as professional visibility and relationship management tools.
• Experience with content management tools, scheduling platforms, and digital communication tools used to support marketing, communications, or visibility initiatives.
• Strong research and analytical skills, with the ability to synthesize information to support strategic decision‑making.
• Familiarity with CRM systems and professional services databases (e.g., InterAction or equivalent) preferred.
• Ability to work effectively across departments, including Marketing, Business Development, Finance, and Operations, and to coordinate initiatives without direct authority.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

EEO Statement

Allen Matkins is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, national or ethnic origin, ancestry, citizenship, age, marital status, medical condition, physical or mental disability, veteran status, all other characteristics prohibited by law, or gender identity and/or expression.

We will collect the personal information you provide in connection with this application as well as information included with any other document(s) you provide us. We may use this information to evaluate your application and consider you for employment with Allen Matkins. We may share this information with third parties for any of the following purposes: (i) to confirm the accuracy of the information provided; (ii) to conduct a background check; (iii) to confirm or evaluate potential conflicts of interest; and/or (iv) to check references. If you accept an offer with Allen Matkins, we may use this information to provide you with the benefits of your employment. Our employees' personal information is governed by our Privacy Policy, available at https://www.allenmatkins.com/disclaimers/privacy-policy.html .

Qualified Applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Compensation

Allen Matkins is an Equal Opportunity Employer and offers a competitive compensation & benefits package. The anticipated base salary range for this full‑time role is $90,000.00 - $120,000.00 per year. Actual salary will depend upon a number of factors, including, but not limited to, relevant experience, job‑related skills, qualifications, and location.

The base salary range displayed on the job posting reflects the estimated range for new hire salaries for the position. The actual offered base salary will be determined by work location and additional factors, including, but not limited to, relevant experience, job‑related skills and qualifications. The pay range is subject to change at any time dependent on a variety of internal and external business factors.

Equal Opportunity Employer. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.