Power & Utilities Marketing Lead - Strategy & Growth

EY; Miami (FL); On-site; USD 100,000 - 187,000; Full time

Benefits offered by this job

Medical and dental coverage

Pension and 401(k)

Paid time off

Flexible vacation policy

Equal employment opportunities

Job summary

EY in the United States is seeking a Power & Utilities Marketing Strategist, Assistant Director, to lead the sector's marketing strategy and execution. You will partner with sector leadership and account teams to translate business priorities into market-facing campaigns, thought leadership, activations, and ABM programs, shaping EY's New Industrial Equation narrative for utilities.

The role requires strategic thinking, strong marketing leadership, and exceptional stakeholder management within a

Qualifications

• Bachelor's degree required.
• 5–7 years of relevant experience.

Responsibilities

• Lead sector marketing strategy and activation plan aligned to growth priorities.
• Advise Power & Utilities leadership with market intelligence and marketing recommendations.
• Identify and activate themes relevant to utility executives and decision-makers.
• Shape and activate EY's New Industrial Equation narratives within the sector.
• Coordinate cross-functional teams for flawless execution and measurable impact.
• Design and oversee integrated, multi-channel programs across events, digital, social, PR, and sales enablement.

Skills

Marketing strategy

Account-based marketing

Multi-channel campaigns

Executive activations

Stakeholder management

Content strategy

Executive communications

Matrixed organizations

Data/analytics mindset

Industry knowledge: utilities

Education

Bachelor's degree

Tools

AI-enabled marketing

Job description

EY in the United States is seeking a Power & Utilities Marketing Strategist, Assistant Director, to lead the sector's marketing strategy and execution. You will partner with sector leadership and account teams to translate business priorities into market-facing campaigns, thought leadership, activations, and ABM programs, shaping EY's New Industrial Equation narrative for utilities.

The role requires strategic thinking, strong marketing leadership, and exceptional stakeholder management within a