Portfolio Analytics & Strategy Analyst Senior - Marketing & Customer Analytics

PNC Bank NA; Pittsburgh (Allegheny County); On-site; USD 86,000 - 173,000; Full time

Benefits offered by this job

Medical/prescription drug coverage

Dental and vision options

401(k) with PNC match

Pension and stock purchase plans

Educational assistance

Job summary

PNC is seeking a Portfolio Analytics & Strategy Analyst Senior to lead analytics and execution support for marketing campaigns across Unsecured Installment Loans and other consumer lending products. You will develop audience targeting strategies, run tests, and translate results into actionable insights for senior leadership.

The role requires strong Python/Excel skills, Tableau experience, and robust stakeholder management, with opportunities to influence strategic marketing decisions across

Qualifications

• University / college degree required, 3+ years of relevant experience.
• Certifications are often desired.

Responsibilities

• Lead analytics and execution support for direct marketing campaigns across UIL and other consumer lending products.
• Develop audience targeting strategies and optimize campaign performance using customer data and models.
• Design and evaluate marketing tests, including A/B testing and champion/challenger strategies, to identify opportunities for growth.
• Analyze campaign results and provide actionable recommendations to Marketing and Business stakeholders.
• Translate analytical findings into clear insights and recommendations for senior leadership.
• Partner with cross-functional teams to support campaign execution, measurement, reporting, and enhancements.
• Create and maintain dashboards, reporting frameworks, and data definitions for informed decisions.

Skills

Python

Excel

Tableau

Stakeholder management

Communication

Education

Bachelor's degree

Tools

Tableau

Job description

Position Overview

At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company’s success.

As a Portfolio Analytics & Strategy Analyst Senior within PNC's Data, Modeling & Analytics Marketing & Customer Analytics organization, you will be based in Pittsburgh, PA, Cleveland, OH, East Brunswick, NJ, Wilmington, DE, Chicago, IL or Tysons Corner or Vienna, VA.

Key Responsibilities

• Lead analytics and execution support for direct marketing campaigns across Unsecured Installment Loans (UIL) and other consumer lending products.


• Develop audience targeting strategies and optimize campaign performance using customer data and models.


• Design and evaluate marketing tests, including A/B testing and champion/challenger strategies, to identify opportunities for improved customer growth.


• Analyze campaign results and provide actionable recommendations to Marketing and Business stakeholders.


• Translate complex analytical findings into clear, concise insights and recommendations for senior leadership.


• Partner with cross-functional teams to support campaign execution, measurement, reporting, and marketing enhancements.


• Create and maintain performance dashboards, campaign reporting frameworks, and data definitions to support informed business decisions.

Preferred skills and experience

• Banking and Lending product knowledge.


• Intermediate to Advanced Proficiency in Python and Excel.


• Experience building reports, dashboards, and visualizations in Tableau.


• Strong analytical, problem-solving, and stakeholder management capabilities.


• Excellent verbal and written communication skills.

PNC is an in-office company that fosters a supportive culture where employees can thrive and achieve balance. We encourage candidates to connect with their recruiter and hiring manager to understand workplace expectations and ensure the role aligns with their goals.

PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position.

Job Description

Provides financial and regulatory reporting and analyses to maintain adequate controls over the financial and regulatory reporting processes. Responsible for running complex business performance, risk and operational analytics. May include the development of analytical methods/models to assess market, credit and/or operational risk of new and existing financial products.

Leverages business / product expertise to rigorously analyze large datasets, improve risk adjusted returns, deliver profitable growth, and communicate conclusions. Synthesizes analytical results and develops, recommends, and implements business strategies that improve lending decisions, assist in managing risk, increase revenues, reduce exposure to losses, meet business goals, and improve performance. Establishes baselines for strategies and tracks actual performance to expectations.

Applies predictive models, third party data, and other tools to develop and execute appropriate segmentation and targeting for acquisition and portfolio strategies to provide insight into portfolio risk.

Manages engagements with internal and external information suppliers ensuring solution is fit for purpose while maintaining appropriate governance and oversight. Works with business, credit, data, and model development partners to design, develop, and monitor test designs and analytical reporting to track and enhance strategies. Designs / enhances standard reporting suites for regular product / portfolio reviews. Collaborates with the line of business, Finance, and Risk partners to assess and establish credit risk appetite and to understand its implications, as well as to establish policies and procedures governing the identification, monitoring, and management of risk appetite.

PNC Employees take pride in our reputation and to continue building upon that we expect our employees to be:

• Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions.


• Managing Risk - Assessing and effectively managing all of the risks associated with their business objectives and activities to ensure they adhere to and support PNC's Enterprise Risk Management Framework.

Qualifications

Successful candidates must demonstrate appropriate knowledge, skills, and abilities for a role. Listed below are skills, competencies, work experience, education, and required certifications/licensures needed to be successful in this position.

Preferred Skills

• Analytical Thinking


• Credit Risks


• Data Analytics


• Financial Analysis


• Model Development


• Operational Risks


• Quantitative Models


• Risk Appetite

Preferred Competencies

• Analytical Approach


• Banking Products


• Big Data Management and Analytics


• Business Analytics


• Credit Risk


• Mathematics of Financial Instruments


• Operational Risk


• Performance Measurement


• Predictive Analytics


• Pricing Models and Analytics


• Regulatory Environment - Financial Services


• Risk Management Banking

Roles at this level typically require a university / college degree, with 3+ years of relevant / direct industry experience. Certifications are often desired. In lieu of a degree, a comparable combination of education, job specific certification(s), and experience (including military service) may be considered.

Education

• Bachelors


• Certifications: No Required Certification(s)


• Licenses: No Required License(s)


• Language Assessments: No Required or Preferred Language Assessments

Pay Transparency

Base Salary: $86,250.00 – $172,500.00. Salaries may vary based on geographic location, market data and on individual skills, experience, and education. This role is incentive eligible with the payment based upon company, business and/or individual performance.

Application Window

Generally, this opening is expected to be posted for two business days from 09/15/2026, although it may be longer with business discretion.

Benefits

• Medical/prescription drug coverage (with a Health Savings Account feature)


• Dental and vision options


• Employee and spouse/child life insurance


• Short and long-term disability protection


• 401(k) with PNC match


• Pension and stock purchase plans


• Dependent care reimbursement account


• Back-up child/elder care


• Adoption, surrogacy, and doula reimbursement


• Educational assistance, including select programs fully paid


• A robust wellness program with financial incentives

In addition, PNC generally provides the following paid time off, depending on your eligibility: maternity and/or parental leave; up to 11 paid holidays each year; 9 occasional absence days each year, unless otherwise required by law; between 15 to 25 vacation days each year, depending on career level; and years of service.

To learn more about these and other programs, including benefits for full time and part-time employees, visit pncthrive.com.

Disability Accommodations Statement

If an accommodation is required to participate in the application process, please contact us via email at [e-mail]. Please include “accommodation request” in the subject line title and be sure to include your name, the job ID, and your preferred method of contact in the body of the email. Emails not related to accommodation requests will not receive responses. Applicants may also call 877-968-7762 and say "Workday" for accommodation assistance. All information provided will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations. At PNC we foster an inclusive and accessible workplace. We provide reasonable accommodations to employment applicants and qualified individuals with a disability who need an accommodation to perform the essential functions of their positions.

Equal Employment Opportunity (EEO)

PNC provides equal employment opportunity to qualified persons regardless of race, color, sex, religion, national origin, age, sexual orientation, gender identity, disability, veteran status, or other categories protected by law. This position is subject to the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA) and, for any registered role, the Secure and Fair Enforcement for Mortgage Licensing Act of 2008 (SAFE Act) and/or the Financial Industry Regulatory Authority (FINRA), which prohibit the hiring of individuals with certain criminal history.

California Residents

Refer to the California Consumer Privacy Act Privacy Notice to gain understanding of how PNC may use or disclose your personal information in our hiring practices.

About PNC

For nearly 160 years, PNC has strived to make a meaningful impact for our employees, customers, communities, and shareholders. We believe our success and positive reputation are built on open and honest dialogue, an unwavering focus on smart risk management, relationship-based customer service and community investments. Our inclusive workplace allows our employees to be heard, valued, and developed to do their best work. Being a great place to work means we are making a lasting difference for everyone we serve.

Check out the top reasons to join PNC. PNC’s total rewards package includes things like time off, benefits, learning and career development, wellness programs, recognition and much more. The benefits and programs highlighted below are just a sampling of what PNC offers its employees. To learn more, visit our Total Rewards page.