Policy Marketing Manager, U.S. Campaigns

Google LLC; Washington (District of Columbia); On-site; USD 141,000 - 205,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

401(k) with match

Paid time off

Sick time

Maternity leave

Baby bonding leave

Holidays

Job summary

Google LLC in Washington, DC is seeking a Policy Marketing Manager to lead the marketing strategy for U.S. campaigns at the intersection of technology and policy.

You will coordinate with cross-functional teams and craft messaging for policymakers and key allies to advance our policy objectives. In this role you will develop programs, events, collateral, and narratives that explain Google's positions on national and state policy topics, using data-driven insights to drive impact and engaging

Qualifications

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in product marketing, brand management, political campaigns, strategy consulting, public affairs, or related fields.
• Experience working cross-functionally with various teams to reach a goal.

Responsibilities

• Oversee strategic scenario planning to inform and improve our engagements and activations across policymakers, third party organizations and key user groups.
• Develop and execute policy strategy that benefits Google users and our business in coordination with key partners
• Work with cross-functional internal teams to organize events, develop collateral, and build narratives to explain Google’s position on U.S. policy files
• Create and manage a robust content calendar guided by internal and external policy timelines.

Skills

Cross-functional collaboration

Education

Bachelor's degree or equivalent

Job description

Policy Marketing Manager, U.S. Campaigns

Share Policy Marketing Manager, U.S. Campaigns

corporate_fare Google place San Francisco, CA, USA ; New York, NY, USA ; +1 more

X In accordance with Washington state law, we are highlighting our comprehensive benefits package, which is available to all eligible US based employees. Benefits for this role include:

• Health, dental, vision, life, disability insurance
• Retirement Benefits: 401(k) with company match
• Paid Time Off: 20 days of vacation per year, accruing at a rate of 6.15 hours per pay period for the first five years of employment
• Sick Time: 40 hours/year (increased to 69 hours/year for Seattle) including 5 discretionary sick days per instance
• Maternity Leave (Short-Term Disability + Baby Bonding): 28-30 weeks
• Baby Bonding Leave: 18 weeks
• Holidays: 13 paid days per year

Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act. Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; New York, NY, USA; Washington D.C., DC, USA.

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in product marketing, brand management, political campaigns, strategy consulting, public affairs, or related fields.
• Experience working cross-functionally with various teams to reach a goal.

Preferred qualifications:

• Experience in public sector or public affairs marketing or political/advocacy campaigns.
• Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
• Passion for policy and technology.
• Ability to lead and evaluate issues independently in a fast-paced environment.
• Problem-solving skills with the ability to develop strategy, communications plans, creative campaigns, customer insights, and analyze campaign effectiveness/return on investment (ROI).
• Excellent written and verbal communication skills.

About the job

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. As part of the Policy Campaigns Marketing you will help lead the marketing response and coordination across the biggest challenges facing the company. You will work closely with a cross-functional team to develop and deploy a marketing strategy to strengthen our engagements with policymakers and key groups in D.C. and beyond.

In this role, you will work with internal and external stakeholders to craft messaging and develop programs that engage key ally groups, consumers and key opinion formers alike. Through strategic scenario planning and the use of data-driven insights you will organize events, develop collateral, and build narratives to explain Google’s position on emerging topics including at the national and state level. You’re a consummate communicator who is at ease telling stories across a variety of mediums (video, blog posts, social, presentations, etc.) and are excited about working at the intersection of technology and policy. As a clever and out-of-the-box strategist, you will have creative ideas on how to talk to an audience in a non-traditional way. You will be skilled at managing multiple priorities, are nimble, can grow in ambiguity, and put an emphasis on tracking progress against defined goal.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

About the job

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. As part of the Policy Campaigns Marketing you will help lead the marketing response and coordination across the biggest challenges facing the company. You will work closely with a cross-functional team to develop and deploy a marketing strategy to strengthen our engagements with policymakers and key groups in D.C. and beyond.

In this role, you will work with internal and external stakeholders to craft messaging and develop programs that engage key ally groups, consumers and key opinion formers alike. Through strategic scenario planning and the use of data-driven insights you will organize events, develop collateral, and build narratives to explain Google’s position on emerging topics including at the national and state level. You’re a consummate communicator who is at ease telling stories across a variety of mediums (video, blog posts, social, presentations, etc.) and are excited about working at the intersection of technology and policy. As a clever and out-of-the-box strategist, you will have creative ideas on how to talk to an audience in a non-traditional way. You will be skilled at managing multiple priorities, are nimble, can grow in ambiguity, and put an emphasis on tracking progress against defined goal.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits

• Oversee strategic scenario planning to inform and improve our engagements and activations across policymakers, third party organizations and key user groups.
• Develop and execute policy strategy that benefits Google users and our business in coordination with key partners
• Work with cross-functional internal teams to organize events, develop collateral, and build narratives to explain Google’s position on U.S. policy files
• Create and manage a robust content calendar guided by internal and external policy timelines.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights: workplace discrimination is illegal , Belonging at Google , and How we hire .

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.