Planner, Strategy

Publicis Groupe; New York (NY); Hybrid; USD 54,000 - 80,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

401k

Paid time off

Tuition reimbursement

Flexible time off

Job summary

Zenith, part of Publicis Groupe, is seeking a Planner, Strategy to support day-to-day media planning and strategy for our client. You’ll assist a team in developing and executing plans, reporting to the Supervisor/AMD, Strategy.

Ideal candidates have 1+ year in media planning/strategy, with agency experience preferred, and solid skills in Microsoft, Nielsen, Kantar, and related tools. This role offers growth within a dynamic, inclusive environment.

Qualifications

• Bachelor level degree in marketing/advertising or related field.
• 1+ years in media planning/strategy, agency experience preferred.
• Knowledge of cross-channel media and willingness to learn new tools.

Responsibilities

• Contribute to development and execution of media strategy.
• Develop media strategy and provide recommendations under supervision.
• Present plans and maintain budget and objectives.
• Analyze reports, competitive data, and channel value with Strategy software.
• Prepare budgets and buying specs for negotiated plans.
• Review media buys for proper execution and timelines.
• Engage with vendors to assess channels for client plans.

Skills

Cross-channel media knowledge

Client presentation

Written and verbal communication

Detail-oriented

Multi-tasking

Learning new software

Education

B.A. or B.S. in Marketing/Advertising or related field

Tools

Microsoft Suite

Nielsen Suite

Kantar

IMS

Flowchart Software

R/F & Optimization Software

Social Tracking tools

comScore

Prisma

MRI/GfK

GWI

Job description

Company description

Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people. We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work. We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work. Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships. To learn more, visitwww.zenithmedia.com

Overview

We are currently looking for a Planner, Strategy to support the day-to-day Media Planning and Strategy functions for our client. This person will assist a team in the development, execution, and stewardship of media plans for client’s business and report directly to the Supervisor/AMD, Strategy.

Responsibilities

• Responsible for contributing to the development of and executing strategy for the functional area
• Develop media strategy and recommendations under supervisor guidance
• Present media plans and provide plan maintenance including objectives/strategies and updates
• Maintain stewardship of reports including competitive analysis using Strategy software to assess media schedules of competitors, interpret data and draw conclusions
• Prepare flowcharts and budgets for media plan development and maintenance
• Prepare and issue buying specs and guidelines to buyers including delivery goals and budgets for use in negotiations
• Review and verify media buys to ensure proper execution
• Meet with vendor community to analyze value and applicability of media channels for client media plan

Qualifications

• B.A. or B.S., preferably in Marketing, Advertising, or related field
• 1+ years of experience in media planning/strategy
• Agency experience highly preferred
• Preferable Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI
• Basic knowledge of all cross-channel media, with a drive for curiosity and passion for the client’s business
• Demonstrate ability to learn new propriety software and processes quickly and proficiently
• Solid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation
• Detail-oriented, good follow through, able to multi-task, and work well under tight deadlines in a fast-paced environment
• Meet client and internal deadlines and obligations
• Manage projects, resources, stakeholders, and participants
• Be a resource to others in the resolution of complex problems/issues

Additional information

Our Publicis Groupe motto "Viva La Différence" means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Veterans Encouraged to Apply.

#LI-JB3

Compensation Range: USD $53,960.00 - USD $79,794.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/5/2026.