Personal Banker Associate I - 8/Haggerty

Fifth Third Bank; Northville (MI); On-site; USD 45,000 - 65,000; Full time

Job summary

Fifth Third Bank is seeking candidates for a Retail Personal Banker I program. Selected individuals will undergo a 4–8 week onboarding with rotations in operations and Sales & Service, culminating in a certification to transition into the Retail Personal Banker role.

The role emphasizes consultative selling to identify and meet customer financial needs, acquiring new households, and deepening relationships through lobby leadership or aisle engagements.

Qualifications

• College degree or work experience providing transferrable skills.
• Experience in the financial industry preferred.
• Demonstrated ability to develop comfort level with sales activities to acquire new consumer households and cross-sell.
• Must be able to demonstrate understanding of advanced math functions for credit/financial analysis.
• Ability to represent Fifth Third Bank professionally in appearance and communication.
• Knowledge of Retail policies and procedures and judgment in decision-making.

Responsibilities

• Use consultative sales process and Financial Needs Assessment to build customer profiles.
• Maintain knowledge of Retail products and recommend solutions using value proposition.
• Reach out to customers with CAMP and other tools to set appointments for reviews.
• Cross-sell to existing customers and engage in outside sales activities as directed.
• Collaborate with Mortgage, Small Business, Commercial teams to refer customers for holistic solutions.
• Meet/exceed customer experience and production goals and drive revenue growth.

Skills

Sales proficiency

Financial acumen

Customer service

Communication

Education

College degree

Job description

Make banking a Fifth Third better

GENERAL FUNCTION

Selected candidates are intended to become a Retail Personal Banker I after completing a 4-8 week on-boarding and education program that includes rotations in operations and Sales & Service. There will be a certification at the conclusion of the program to provide selected candidates the opportunity to demonstrate skills necessary to successfully perform a role within the Retail Personal Banker job family. The Personal Banker I is a Financial Center position focused on using the consultative sales process to proactively identify and meet the financial needs of customers or prospects. The Personal Banker I maintains focus on acquiring new households and/or deepening existing customer relationships through a variety of activities, including but not limited to lobby leadership (Financial Centers) or aisle time (Bank Marts) and tele-consulting. This role is responsible for processing teller transactions as well as working as a member of the platform staff.

Responsible and accountable for risk by openly exchanging ideas and opinions, elevating concerns, and personally following policies and procedures as defined. Accountable for always doing the right thing for customers and colleagues, and ensures that actions and behaviors drive a positive customer experience. While operating within the Bank's risk appetite, achieves results by consistently identifying, assessing, managing, monitoring, and reporting risks of all types.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Use the consultative sales process and Financial Needs Assessment to build a thorough customer profile and identify current and future financial needs.
• Maintain an in-depth knowledge of Retail consumer and small business products/services and recommend appropriate solutions using our value proposition.
• Utilize CAMP and other approved Marketing tools to proactively reach out to customers and set appointments for periodic financial reviews.
• Primarily focused on cross-selling to existing customer base and engaging in outside sales activities (i.e. Membership Advantage onsite presentations, business sales calls, community financial literacy events, etc.) as directed.
• Establish close working relationships with assigned Business Partners (Mortgage, Small Business, Commercial and Investment), referring customers when appropriate to provide timely, and holistic financial solutions.
• Consistently meet/exceed customer experience and individual/team production goals and enhance year-over-year revenue growth as measured by the Financial Center P&L.
• Provide guidance to CSRs with respect to the sales and referral process.
• Promote customer satisfaction with a friendly, helpful demeanor and professionalism.
• Act with confidence by answering customer questions and owning customer issues.
• Maintain a position of trust and responsibility by keeping all business confidential.
• Follow the Bancorp Code of Business Conduct and Ethics and other related policies, maintaining ethical behavior at all times.
• Adhere to established policies and procedures while opening/servicing the full range of Retail products.
• Participate in the consumer loan and bankcard process, owning sourced loans from application through closing.
• Participate in the opening/closing process of the Financial Center or Bank Mart as directed by the Financial Center Manager.
• Keep up to date on Retail procedures in place to mitigate fraudulent activity and unnecessary risk or exposure.

SUPERVISORY RESPONSIBILITIES

None.

MINIMUM KNOWLEDGE, SKILLS AND ABILITIES REQUIRED

College degree or work experience providing transferrable skills, or, combination of education and experience.

Experience in the financial industry preferred.

Demonstrated ability to develop comfort level with sales activities designed to acquire new consumer household and small business customers and/or cross-sell to established customers.

Must be able to demonstrate understanding of advanced math functions that will allow for analysis of credit and financial information.

Ability to professionally represent Fifth Third Bank in terms of appearance and verbal/written communication.

Demonstrated ability to develop a working knowledge of Retail policies and procedures in order to utilize good judgment in making sound decisions.

This position requires S.A.F.E. Act registration at the time of employment through the Nationwide Mortgage Licensing System (NMLS). The NMLS web site (mortgage.nationwidelicensingsystem.org) provides the MU4R questions and registration required for employment in this position.

WORKING CONDITIONS

Normal office environment.

Extending viewing of computer screens.

This program will require the ability to travel within the affiliate for training as well as scheduling flexibility.

Travel outside of the affiliate will be required for various classroom.