Performance Static Ads Designer High-Impact Meta

Paired; United States; Remote; USD 70,000 - 100,000; Full time

Benefits offered by this job

Competitive salary

Benefits

Growth opportunities

Impact

Job summary

Paired is seeking a Static Ads Designer to fuel performance growth across paid social campaigns. You’ll translate briefs into high-converting static ads for Meta, collaborating with strategists to test hooks, layouts, and offers.

This is a direct response role focused on scalable, data-driven creative in a fast-paced environment. You’ll design in 4x5, 1x1, and 9x16 formats, produce multiple concept variations weekly, and iterate based on performance data while aligning with brand guidelines and

Qualifications

• 3+ years in direct response marketing and design.
• English-speaking environment with strong written and spoken English.
• Strong graphic design skills with a portfolio.
• Proven experience designing direct response / performance static ads or paid social creative.
• Proficiency in Adobe Photoshop, Illustrator, Figma, or equivalent professional design software.
• Understanding of what drives performance/conversion on Meta (hooks, layout, contrast, native feel).
• Ability to produce multiple test-ready concept variants efficiently without sacrificing quality.
• Open to creative feedback from a director/team and implement quickly.
• Strong typography, layout, and visual hierarchy for fast-scroll environments.
• Highly organized with file handling, naming conventions, and deadlines.
• Portfolio showing direct response / performance static ad design.

Responsibilities

• Design static image ads for Meta (Instagram/Facebook) in 4x5, 1x1, and 9x16 formats.
• Translate scripts, briefs, and offers into visual concepts to drive clicks and conversions.
• Produce multiple concept variations per brief for batch testing.
• Maintain an output of ~6–8 ad batches per week.
• Incorporate copy, claims, and offers clearly and compliantly per brand guidelines.
• Build creative concepts from brand briefs.
• Design supporting assets like product mockups and testimonials.
• Apply typography, color, and layout to reinforce brand identity while prioritizing performance.
• Submit concepts for review to the Director of Performance Creative.
• Stay current on Meta ad formats and adapt designs accordingly.
• Collaborate downstream with the Director to implement feedback.
• Turn around revisions promptly to align with testing and launch schedules.
• Stay flexible across brands and client voices.

Skills

Direct response marketing

Graphic design

Adobe Photoshop

Illustrator

Figma

Meta advertising

Tools

Adobe Photoshop

Illustrator

Figma

Job description

Paired is seeking a Static Ads Designer to fuel performance growth across paid social campaigns. You’ll translate briefs into high-converting static ads for Meta, collaborating with strategists to test hooks, layouts, and offers.

This is a direct response role focused on scalable, data-driven creative in a fast-paced environment. You’ll design in 4x5, 1x1, and 9x16 formats, produce multiple concept variations weekly, and iterate based on performance data while aligning with brand guidelines and