Performance Media Trader: Retail & Digital Growth

Procter & Gamble; Cincinnati (OH); Hybrid; USD 85,000 - 122,000; Full time

Job summary

Procter & Gamble in Cincinnati, OH seeks a Media Trader to activate, optimize, and operate performance media programs with rigor and speed. You will own day-to-day activation, in-platform management, pacing, and optimization to drive digital sales for Family Care.

Collaborate with IGL, Retail Customer Teams, and national traders to translate strategy into action, ensuring accurate launches, governance adherence, and data-driven decisions.

Qualifications

• Bachelor's degree in Marketing, Business, Analytics, Media Operations or a related field.
• Ability to work fast, with a high attention to detail and iterating based on performance signals and test results.
• Collaborative mindset across strategy, creative, analytics, and agency teams.
• Self-directed, dependable, and able to manage multiple campaigns and priorities.
• Onsite work in Cincinnati, OH with a hybrid schedule.

Responsibilities

• Activate and manage performance marketing campaigns across priority digital channels (retail media, eRetail search, paid social, programmatic).
• Execute campaign setup, launches, and ongoing optimizations in-platform, ensuring accuracy, speed, and consistency with strategy and objectives.
• Own day-to-day trading activities including bid management, budget allocation, pacing, and impression delivery.
• Continuously optimize campaigns in-platform based on performance data, platform signals, and learning agendas.
• Monitor KPIs such as ROAS, CPA, sales, conversion, and efficiency; identify opportunities to improve outcomes.
• Support tagging strategy, QA, and data capture to ensure performance measurement is accurate and actionable.
• Contribute to performance reporting and learning readouts by translating data into observations and implications.
• Follow governance, stewardship, and media buying standards.

Skills

Attention to detail

Collaborative

Self-directed

Curious

Education

Bachelor's degree in Marketing, Business, Analytics, Media Operations or a related field

Tools

Excel

Performance reporting tools

Job description

Procter & Gamble in Cincinnati, OH seeks a Media Trader to activate, optimize, and operate performance media programs with rigor and speed. You will own day-to-day activation, in-platform management, pacing, and optimization to drive digital sales for Family Care.

Collaborate with IGL, Retail Customer Teams, and national traders to translate strategy into action, ensuring accurate launches, governance adherence, and data-driven decisions.