Performance Marketing Specialist

REVOLVE GROUP; Cerritos (CA); On-site; USD 75,000 - 90,000; Full time

Job summary

REVOLVE is seeking a Performance Marketing Specialist to join our Cerritos, CA team and drive paid social and affiliate campaigns for a premium fashion platform.

You will analyze campaign data, build audiences, test creatives, implement pixels, and collaborate with cross-functional teams to optimize performance and growth.

Qualifications

• Experience with paid social and affiliate channels.
• Strong analytical skills with large datasets.
• Proficiency in Word, PowerPoint, and Excel.
• Knowledge of premium and luxury fashion brands.

Responsibilities

• Execute strategy for paid social and affiliate marketing channels.
• Analyze performance and data of managed channels.
• Procure advertising assets from other departments and modify to ad spec if necessary.
• A/B test creative and bid strategies.
• Create relevant advertising audiences using 1st and 3rd party data.
• Assist with Instagram Shop features and direct checkout platform.
• Partner with new affiliates, review and approve applications, and cultivate relationships with existing ones.
• Create reports and documents that track and provide critical feedback regarding the effectiveness of marketing campaigns, activities, and promotions.
• Implement marketing pixels and product feeds.

Skills

Paid social marketing

Affiliate marketing

Data analysis

A/B testing

Audience creation

Performance reporting

Cross-functional collaboration

Pixel implementation

Ad ops

Social media optimization

Tools

Facebook Ads Manager

Google Analytics

Instagram Shop

Product feeds

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Performance Marketing Specialist

Regular Full-Time Professional Cerritos, CA, US

30+ days ago Requisition ID: 3322

Salary Range: $75,000.00 To $90,000.00 Annually

Meet REVOLVE:

REVOLVE is the next-generation fashion retailer for Millennial and Generation Z consumers. As a trusted, premium lifestyle brand, and a go-to online source for discovery and inspiration, we deliver an engaging customer experience from a vast yet curated offering totaling over 45,000 apparel, footwear, accessories and beauty styles. Our dynamic platform connects a deeply engaged community of millions of consumers, thousands of global fashion influencers, and more than 500 emerging, established and owned brands. Through 16 years of continued investment in technology, data analytics, and innovative marketing and merchandising strategies, we have built a powerful platform and brand that we believe is connecting with the next generation of consumers and is redefining fashion retail for the 21st century. For more information please visit www.revolve.com .

At REVOLVE the most successful team members have a thirst and the creativity to make this the top e-commerce brand in the world. With a team of 1,000+ based out of Cerritos, California we are a dynamic bunch that are motivated by getting the company to the next level. It’s our goal to hire high-energy, diverse, bright, creative, and flexible individuals who thrive in a fast-paced work environment. In return, we promise to keep REVOLVE a company where inspired people will always thrive.

To take a behind the scenes look at the REVOLVE “corporate” lifestyle check out our Instagram @REVOLVEcareers or #lifeatrevolve.

Are you ready to set the standard for Premium apparel?

Major Responsibilities:

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Work with manager to execute strategy for paid social and affiliate marketing channels according to business KPIs and YOY growth goals
• Analyze performance and data of managed channels on an ongoing basis to ensure optimal performance
• Procure advertising assets from other departments and modify to ad spec if necessary
• A/B test creative and bid strategies
• Create relevant advertising audiences using 1st and 3rd party data
• Assist with Instagram Shop features and direct checkout platform
• Partner with new affiliates, review and approve applications, and cultivate relationships with existing ones
• Create reports and documents that track and provide critical feedback regarding the effectiveness of marketing campaigns, activities, and promotions
• Implement marketing pixels and product feeds

To perform the job successfully, an individual should demonstrate the following competencies:

• Highly organized and flexible with great attention to detail
• Ability to demonstrate critical thinking and problem solving skills
• Strong reporting analytical skills, both quantitative and qualitative, with strong attention to detail
• Excellent verbal, written and analytical skills
• Personable and able to work cross-functionally with many different people and departments
• Creative, imaginative and able to develop ideas quickly
• Able to collaborate in a fast-paced and changing environment
• Ability to multitask and work on multiple projects simultaneously with attention to detail and deadlines
• Effective organization, time management, planning and problem resolution skills
• Self-starter who doesn’t need constant supervision or direction
• Passion for performance marketing

Minimum Qualifications:

• Strong analytical skills and ability to work with large datasets to cut data a variety of ways
• Proficiency in: Word, PowerPoint, and presentation skills
• Strong Excel skills required
• Strong writing and communication skills
• Knowledge of premium and luxury fashion brands

A successful candidate works well in a dynamic environment with minimal supervision. At REVOLVE we all roll up our sleeves to pitch-in and do whatever it takes to get the job done. Each day is a little different, it’s what keeps us on our toes and excited to come to work every day.

For individuals assigned and/or hired to work in California, Revolve includes a reasonable estimate of the salary or hourly rate range for this role. This takes into account the wide range of factors that are considered in making compensation decisions; including but not limited to business or organizational needs, skill sets, experience and training, licensure, and certifications.

A reasonable estimate of the current base hourly range is $75,000- $90,000 per year.