Paid Social Manager

Adelphi Group; New York (NY); Hybrid; USD 80,000 - 90,000; Full time

Job summary

Merkley+Partners in New York is seeking a social media professional with 3–5 years of paid social ad experience. You will help deliver industry-leading paid social solutions to a diverse client base, focusing on luxury auto accounts. A collaborative, detail-oriented team player is essential.

The role requires hands-on campaign setup, data analysis, and strong client-facing communication. Hybrid work arrangement and opportunities for growth are offered.

Qualifications

• 3-5 years of experience managing paid social advertising campaigns across native ad managers.
• Experience buying across Meta, TikTok, Reddit.
• Strong ability to analyze campaign data and optimize performance.
• Comfort presenting to clients and collaborating with teams.

Responsibilities

• Support development of paid social strategies for luxury auto client.
• Set up campaigns in native platforms; QA ad builds.
• Analyze data and provide optimization recommendations.
• Monitor campaign performance and report insights.
• Build year-long plans and client-facing decks.
• Collaborate on pixel implementation and tracking.

Skills

Paid social media

Meta ads

TikTok ads

Reddit ads

Campaign analysis

Client communication

Excel data analysis

PowerPoint

Team collaboration

Social media trends

Tools

Excel

PowerPoint

Job description

Agency:

M+P

Job Function:

Media

Job Subfunction:

Social Media and Influencer Marketing

Job Description:

About Merkley+Partners:

Merkley is a different kind of agency. We’re mid-sized, full-service, working across every marketing discipline. From brand strategy and creative to media and advanced analytics, we’re solving difficult brand and business challenges by any means necessary. We have long-tenured relationships with world-class clients like Mercedes-Benz, a host of CPG and dining clients, and a healthcare practice that is expanding by the day. Our growth and capabilities are only rivaled by our culture, which has an average employee tenure of over 8 years, more than 2X the industry norm. Something that has differentiated Merkley from day one is in-house media – from social to search and broadcast to programmatic, it’s all at Merkley, giving us a leg up on our competition and keeping our clients a step ahead of their competitors.

What We’re Looking For:

Merkley + Partners is seeking a social media super-user with 3-5 years of experience managing paid social advertising campaigns and is ready to take the next step in their career. In this role, you will use your knowledge and experience in the Paid Social world to help deliver industry-leading paid social solutions to a diverse client-base. A successful candidate will be a conscientious and organized team-player who is excited about social media, eager to learn, and ready to identify unique solutions for our clients.

Essential Duties and Responsibilities:

• Support Director and Supervisor in development of paid social media platform and campaign strategies for luxury auto client
• Support Associates and other managers in campaign set-up and ad builds within native platforms– QA all work
• Analyze campaign data to identify optimizations and provide impactful recommendations
• Check in on campaign performance
• Help to build out full year plans and recommendations
• Develop and present insightful client reporting materials
• Build format and collaborate on client facing decks
• Work with an Associate on weekly, monthly and quarterly reporting needs
• Work with an Associate on collaboration with developer and site teams to ensure proper pixel implementation and tracking of URLs
• Collaborate with internal and external agency partners to help facilitate and steward creative trafficking workstreams
• Assist and participate in ongoing collaborative meetings with platform partners, cross-agency team and clients
• Identify emerging social media trends and monitor digital landscape updates that may impact client-base
• Help streamline ongoing and future workstreams, understanding the full breadth of campaign planning, execution and reporting, all the way through to monthly billing

Desired Qualifications

• 3-5 years of experience across paid social media campaign execution within native ad managers (experience buying across Meta, TikTok, Reddit is required)
• Experience working with advanced targeting tactics in various capacities
• Experience speaking on client calls and all client-facing forms of communication
• Comfort using Excel for data analysis and budget management
• Advanced deck building skills and experience in power point
• Strong organizational skills and attention-to-detail
• Conscientious with a strong sense of accountability
• Natural team player and problem solver
• Strong excellent written and verbal communication skills
• Genuine enthusiasm and excitement for social media including Facebook/Instagram, TikTok, LinkedIn, Twitter, Pinterest, and Snapchat

Working Conditions:

• Hybrid WFH/In-Office Schedule

$80,000-90,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers:

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.