Paid Media Performance Manager

Driven Brands Inc.; North Carolina; On-site; USD 77,000 - 137,000; Full time

Benefits offered by this job

Health benefits

PTO & holiday pay

Earned wage access via myFlexPay

Job summary

Driven Brands Inc. is seeking a Media Manager to lead tactical execution, performance monitoring, and operational management of paid media campaigns across channels.

You will collaborate with Brand teams, media agencies, analytics, CRM, and website teams to ensure campaigns launch accurately and optimize against benchmarks. This role focuses on day-to-day campaign excellence, reporting, and cross-functional coordination, with opportunities to escalate strategic insights to the Director of Media

Qualifications

• 4–6+ years in paid media, digital marketing, or media operations.
• Experience with media agencies and digital advertising platforms.
• Experience with analytics teams and performance dashboards.
• Ability to manage multiple campaigns, timelines, and operational details.
• Strong analytical mindset to translate data into actionable optimizations.
• Excellent cross-functional collaboration and communication skills.
• Bachelor’s degree required, MBA a plus.

Responsibilities

• Influence and coordinate between media agency and brand team.
• Oversee day-to-day execution with media agencies to ensure campaigns launch accurately and on time.
• Manage campaign setup, trafficking, and implementation across paid media.
• QA on media buys, targeting, tagging, and creative rotations.
• Monitor budget pacing and delivery within targets.
• Identify in-flight optimizations within guardrails.
• Maintain detailed media plans, timelines, learnings.

Skills

Paid media

Digital marketing

Analytics & dashboards

Cross-functional collaboration

Budget management

Attention to detail

Education

Bachelor's degree

Tools

Google Ads

Meta Ads

Programmatic DSPs

Google Analytics

Job description

Driven Brands Inc. is seeking a Media Manager to lead tactical execution, performance monitoring, and operational management of paid media campaigns across channels.

You will collaborate with Brand teams, media agencies, analytics, CRM, and website teams to ensure campaigns launch accurately and optimize against benchmarks. This role focuses on day-to-day campaign excellence, reporting, and cross-functional coordination, with opportunities to escalate strategic insights to the Director of Media