Outbound Sales Representative

Engrain; United States; Remote; USD 55,000 - 60,000; Full time

Benefits offered by this job

Health insurance

Parental leave (up to 12 weeks)

PTO with holidays

401(k) match

Office amenities and wellness programs

Job summary

Engrain is seeking an Outbound Sales Representative to drive top‑of‑funnel outbound strategy nationwide. You’ll hunt net‑new logos while supporting portfolio expansion and upsell opportunities, leveraging AI workflows for scalable, personalized outreach.

You’ll report to Sales Leadership and work with Account Executives to ensure strong pipeline and high meeting show rates. A background in B2B SaaS or PropTech and comfort with a modern sales stack are key.

Qualifications

• Bachelor’s degree or equivalent practical experience in sales, business, or a related field.
• 1–3+ years of hands‑on outbound sales experience (SDR/BDR or new‑business hunting), ideally in B2B SaaS or PropTech.
• Experience with AI tools to accelerate research and draft outreach.
• Proven track record of meeting outbound activity targets and pipeline creation.

Responsibilities

• Hunt & Prospect Multi-Vector Pipelines: generate outbound pipeline nationwide via phone, email, LinkedIn, and social channels.
• Qualify & Book Meetings: meet/exceed targets for qualified meetings and collaborate with AEs for seamless handoffs.
• Leverage AI for Research & Signal Tracking: surface buying signals and relevant market events before outreach.
• Build & Scale AI Prospecting Workflows: create AI-assisted prospecting systems and templates.
• Master Multifamily Persona Targeting: tailor messaging to buyer personas in the multifamily real estate sector.
• Maintain CRM & Sales Stack Integrity: track outreach, intelligence, and pipeline stages in HubSpot and tools.
• Share Best Practices: document AI messaging and cadences for the team.

Skills

Outbound sales

AI tools usage

CRM systems (HubSpot)

Multi-channel outreach

Education

Bachelor’s degree or equivalent

Tools

Salesloft

Outreach

LinkedIn Sales Navigator

Job description

Innovating the largest industry on Earth

Engrain builds map-based tech that’s redefining how real estate works. Our interactive, unit-level maps and powerful data integrations help over 1,000 companies—and 20,000 properties—to make smarter decisions, streamline leasing, and deliver better renter experiences. From prospect to renewal, our products give properties a spatial brain and a visual edge when it comes to property marketing and management. And it’s working: our churn rate is just 5%, and we’ve been putting up double-digit growth numbers every year.

We’re not your typical proptech company. We move fast, we stay curious, and we don’t do stale or corporate fluff. Backed by successful Seed and Series A rounds, we’re entering a phase of serious scale.

As the Outbound Sales Representative, you will drive top-of-funnel outbound strategy across multiple growth vectors. Reporting directly to Sales Leadership and collaborating closely with Account Executives, you are a flexible hunter responsible for outbound prospecting across net-new account acquisition, portfolio expansion, upsell opportunities, and project-specific outreach. While net-new logo generation remains a core focus and top incentivized priority, you will remain fluid to support strategic growth initiatives such as event outreach and AI-driven prospecting. You will leverage modern sales methodologies alongside cutting-edge, AI-assisted workflows to research multifamily buyer personas, build scalable multi-channel cadences, and consistently book high-converting meetings with key industry stakeholders.

What you'll do...

• Hunt & Prospect Multi-Vector Pipelines: Own outbound pipeline generation nationwide, executing daily high-volume cold and warm outreach across phone, email, LinkedIn, and social channels—prioritizing net-new logo acquisition while also driving targeted campaigns for portfolio expansion, upsells, and new project opportunities.
• Qualify & Book Meetings: Consistently meet or exceed weekly and monthly targets for qualified meetings across new logos, upsells, and portfolio expansions; partner with Account Executives to ensure seamless handoffs and high meeting show rates.
• Leverage AI for Research & Signal Tracking: Utilize AI agents and enrichment tools to instantly surface multifamily buying signals, organizational hierarchies, technographic stacks, and relevant market trigger events prior to outreach.
• Build & Scale AI Prospecting Workflows: Design and maintain AI-assisted prospecting systems—including prompt templates, personalized outreach sequences, and automated research workflows—to prospect at a high volume without losing personal relevancy.
• Master Multifamily Persona Targeting: Build and prioritize targeted account lists using firmographic and intent data, tailoring messaging to distinct buyer personas and cohorts within the multifamily real estate industry.
• Maintain CRM & Sales Stack Integrity: Track all outreach activity, account intelligence, and pipeline stages accurately in HubSpot and modern sales tools..
• Share Best Practices: Document successful AI-generated messaging, list-building prompts, and high-converting cadence strategies to share and scale across the wider revenue team.

Requirements

What you offer us...

• Bachelor’s degree or equivalent practical experience in sales, business, or a related field.
• Experience in multifamily property management or leasing with a strong desire to transition into sales. Alternatively 1–3+ years of hands‑on outbound sales experience (SDR/BDR or new‑business hunting), ideally in B2B SaaS or PropTech.
• Deep understanding or strong curiosity regarding buyer personas, property management cohorts, and operational trends within the multifamily real estate ecosystem.
• Proven track record of consistently meeting or exceeding outbound activity standards and pipeline creation targets.
• Practical experience or strong aptitude using AI tools (e.g., ChatGPT, Claude, AI research tools, Clay, or automated enrichment bots) to accelerate research and draft personalized outreach.
• Technical proficiency with a modern sales stack, including CRM systems (HubSpot), sales engagement platforms (Salesloft/Outreach), and LinkedIn Sales Navigator.
• Exceptional written and verbal communication skills with the ability to write concise, engaging messaging that cuts through noise and secures replies.
• Resilient, self‑motivated hunter mindset with a continuous drive to experiment, iterate, and win.

What we offer you...

• Salary Disclosure for Colorado: annual salary of $55,000 - $60,000. Final offer amount is determined by factors including years and depth of candidate’s experience, certifications, and skill set alignment to the job requirements
• 100% coverage of employee’s health, dental and vision insurance with basic plan
• Up to 12 weeks of paid parental leave
• Up to 18 days annually of PTO & 10 holidays per year
• Dog-friendly office
• 401(k) match up to 4 percent
• Annual stipend for personal growth through our Grow475 program
• On-site amenities including a professional fitness center, flexible & modern workspace, coffee bar, happy hour taps & team member lounge

This role is available as a hybrid position based out of our Greenwood Village, Colorado office (minimum 3 days per week in-office) or as a full-time remote position for candidates residing in Arkansas, California, Florida, Georgia, Illinois, Iowa, Kansas, Kentucky, Maryland, Michigan, Minnesota, Massachusetts, Missouri, New York, Pennsylvania, Tennessee, Texas, Utah, Virginia, and Washington.

All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.