Omnichannel Media Strategy Lead

Moore; United States; Vor Ort; USD 110.000 - 160.000; Vollzeit

Zusammenfassung

Moore is seeking an Omnichannel Media Strategist who will lead the development of integrated media strategies for nonprofit clients, connecting audiences with brands through data-driven campaigns. The role collaborates with brand strategists, creative and analytics teams to build campaigns that raise awareness, reach new audiences, drive engagement and inspire action.

The candidate thrives in a fast-paced, collaborative agency environment, translating insights into actionable media

Qualifikationen

• Bachelor’s degree or equivalent professional experience in marketing/advertising/communications.
• Experience recommending digital media strategies, budgets and channel mixes across multiple platforms.
• Strong collaboration with analytics, creative and account teams to translate insights into media recommendations.

Aufgaben

• Lead the development of omnichannel media strategies aligned with client objectives and KPIs.
• Provide strategic direction for digital media including paid social, paid search, programmatic, CTV, online video.
• Elevate campaign performance by incorporating traditional channels when appropriate and collaborating across teams.
• Present media recommendations and rationale to clients and senior stakeholders.
• Partner with planning/buying teams to set channel mix, budgets, timing, and investments.
• Monitor campaign effectiveness and identify opportunities to strengthen media strategy.

Kenntnisse

digital media strategy

media planning

analytics

presentation skills

client management

Ausbildung

Bachelor’s degree in Marketing/Advertising/Communications

Jobbeschreibung

Moore is seeking an Omnichannel Media Strategist who will lead the development of integrated media strategies for nonprofit clients, connecting audiences with brands through data-driven campaigns. The role collaborates with brand strategists, creative and analytics teams to build campaigns that raise awareness, reach new audiences, drive engagement and inspire action.

The candidate thrives in a fast-paced, collaborative agency environment, translating insights into actionable media