Omnichannel Category Merchandiser — Site Experience

Academy Sports + Outdoors; Texas; On-site; USD 80,000 - 110,000; Full time

Job summary

Academy Sports + Outdoors is seeking a data-driven Omnichannel Analyst to shape how customers discover, browse, and shop categories on Academy.com.

You will partner with DMM, buying, Marketing, and Merchandising to optimize navigation, merchandising campaigns, and performance reporting; collaborate with Digital Marketing on traffic and competitive research to drive enterprise results.

Qualifications

• Experience in Omnichannel or buying is required.
• Ability to evaluate and improve an intuitive navigation structure for better search and browse experiences.
• Excellent interpersonal, written, and verbal communication skills across levels.
• Self-motivated with ability to manage multiple projects in a fast-paced environment.
• Analytical with strong problem-solving and presentation capabilities.
• Strong Excel skills and familiarity with web analytics tools.

Responsibilities

• Collaborate with DMM and buying groups to influence omnichannel assortment.
• Coordinate messaging and cross-promotional opportunities with Marketing and Merchandising.
• Create and execute a marketing calendar for enterprise and web initiatives.
• Manage site real estate merchandising campaigns across the customer journey.
• Analyze category marketing, featured placements, and share site performance reports with partners.
• Support Digital Marketing on traffic-generated channels and conduct competitive research.

Skills

Omnichannel buying

Navigation optimization

Interpersonal communication

Analytical thinking

Excel

Web analytics

Team collaboration

Education

Bachelor’s degree in business or Information Technology or relevant field

High School diploma or equivalent

Tools

Excel

Web analytics platforms

Job description

Academy Sports + Outdoors is seeking a data-driven Omnichannel Analyst to shape how customers discover, browse, and shop categories on Academy.com.

You will partner with DMM, buying, Marketing, and Merchandising to optimize navigation, merchandising campaigns, and performance reporting; collaborate with Digital Marketing on traffic and competitive research to drive enterprise results.