Nonprofit Digital Ads Strategist

M+R; Louisiana; On-site; USD 73,000 - 90,000; Full time

Benefits offered by this job

36-hour workweek with half-day Fridays

Three weeks vacation and 17 paid sick/

Medical, dental, and vision benefits

401(k) plan

Discretionary profit-sharing

Professional development stipend

Flexible Spending Accounts

Public holidays & parental leave

Job summary

M+R is seeking a Digital Ads Manager to join our Advertising Area. You will implement and optimize digital ads, manage media buys, and generate performance reports for nonprofit clients, including Planned Parenthood, NRDC, and more.

You will collaborate in strategy meetings, explore new advertising venues, and track hours to ensure smooth operations while upholding our AEI commitments and high-impact mission.

Qualifications

• 2-4 years of work experience with at least 1 year in a dedicated digital advertising role, focused on media buying or trafficking.
• Proficiency in any two of the following: programmatic display, paid social, or paid search.
• Familiarity with all aspects of ad campaign management: campaign setup, ad trafficking, optimizations and reporting and analysis.
• Ability to manipulate and analyze data in reporting systems such as Excel.

Responsibilities

• Work in advertising tools to implement and optimize digital advertising campaigns across our clients. This includes display/retargeting, video, mobile, SEM, and Facebook advertising.
• Place and monitor media buys – and make adjustments as necessary to optimize results.
• Evaluate digital advertising performance – produce detailed reports on campaigns.
• Project management: Keep task lists, meetings agendas, and communications calendars across your clients.
• Participate in client strategy and media planning meetings.
• Research new advertising venues and stay abreast of online advertising trends; develop and maintain relationships with vendors and partners.
• Do your part to help us run smoothly, including carefully tracking all of your hours.

Skills

Digital advertising

Programmatic display

Paid social

Paid search

Excel reporting

Tools

Google Campaign Manager

Google Ads

Facebook Ads Manager

Job description

M+R is seeking a Digital Ads Manager to join our Advertising Area. You will implement and optimize digital ads, manage media buys, and generate performance reports for nonprofit clients, including Planned Parenthood, NRDC, and more.

You will collaborate in strategy meetings, explore new advertising venues, and track hours to ensure smooth operations while upholding our AEI commitments and high-impact mission.