Nonprofit Digital Ads Manager | Drive Impactful Campaigns

M+R; Maine; On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Medical, dental, and vision benefits

Flexible Spending Accounts

11 holidays and a Mid-summer break

Parental and family care leave

Job summary

M+R is seeking a Digital Ads Manager to join our Advertising Area, supporting nonprofit clients and advancing justice. You will manage digital ad campaigns across display, video, search, and social, collaborating with teams to drive donor acquisition and brand impact.

The role emphasizes AEI commitments, data-driven optimization, and clear client communication. You’ll report on performance, stay current with trends, and help plan media strategies while tracking hours.

Qualifications

• 2-4 years of work experience with at least 1 year in a dedicated digital advertising role focused on media buying or trafficking.
• Familiarity with all aspects of ad campaign management: campaign setup, ad trafficking, optimizations and reporting and analysis.
• Ability to manipulate and analyze data in reporting systems such as Excel.
• Demonstrated commitment to anti-racism, equity, and inclusion.
• Acute attention to detail and ability to prioritize time to meet deadlines for multiple projects.
• Strong ability to relay ideas clearly verbally and in writing.
• Experience using ad serving systems: Google Campaign Manager, Google Ads, Verizon (Oath), or Facebook Ads Manager.
• Experience with direct response (DR) advertising.

Responsibilities

• Work in advertising tools to implement and optimize digital campaigns across clients (display/retargeting, video, mobile, SEM, Facebook).
• Evaluate digital advertising performance and produce detailed campaign reports.
• Participate in client strategy and media planning meetings.
• Research new advertising venues and stay abreast of online advertising trends; track hours diligently.

Skills

Ad campaign management

Excel data analysis

Media buying/trafficking

Google Campaign Manager / Google Ads

Direct response advertising

Job description

M+R is seeking a Digital Ads Manager to join our Advertising Area, supporting nonprofit clients and advancing justice. You will manage digital ad campaigns across display, video, search, and social, collaborating with teams to drive donor acquisition and brand impact.

The role emphasizes AEI commitments, data-driven optimization, and clear client communication. You’ll report on performance, stay current with trends, and help plan media strategies while tracking hours.