Nonprofit Digital Ads Manager: Donor Growth & Impact

M+R; Yorktown (VA); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Flexible Spending Accounts (FSA)

Paid holidays (11) and summer break

Parental, personal medical & family-cg

Job summary

M+R Advertising is seeking a Digital Ads Manager to lead and optimize nonprofit digital campaigns for clients like NRDC, Oceana, and IRC. You’ll manage display, video, SEM, and social ads, drive donor growth, and report performance to stakeholders.

You’ll collaborate with AEI-focused teams, ensure meticulous data tracking, and contribute to strategy discussions and media planning while maintaining high standards of equity and inclusion.

Qualifications

• 2–4 years of work experience with at least 1 year in a dedicated digital advertising role, focused on media buying or trafficking.
• Familiarity with ad campaign management: campaign setup, trafficking, optimizations, reporting and analysis.
• Ability to manipulate and analyze data in reporting systems such as Excel.

Responsibilities

• Work in advertising tools to implement and optimize digital advertising campaigns across our clients.
• Evaluate digital advertising performance and produce detailed reports on campaigns.
• Project management: participate in client strategy and media planning meetings.
• Research new advertising venues and stay abreast of online advertising trends.

Skills

Digital advertising

Campaign management

Data analysis

Communication skills

Tools

Google Campaign Manager

Google Ads

Facebook Ads Manager

Excel

Job description

M+R Advertising is seeking a Digital Ads Manager to lead and optimize nonprofit digital campaigns for clients like NRDC, Oceana, and IRC. You’ll manage display, video, SEM, and social ads, drive donor growth, and report performance to stakeholders.

You’ll collaborate with AEI-focused teams, ensure meticulous data tracking, and contribute to strategy discussions and media planning while maintaining high standards of equity and inclusion.