NIL Partnership Solutions Coordinator - University of Kansas

Learfield; Lawrence (KS); On-site; USD 42,000 - 56,000; Full time

Benefits offered by this job

Medical, Dental, Vision

Health Savings Account

401(k) + Match

Paid Time Off

Parental Leave

Holidays (20)

Disability Insurance

Job summary

Learfield is seeking an NIL Partnerships Solutions Coordinator to support student-athlete marketing campaigns and the execution of NIL activations at Lawrence, KS. You will track inventory, coordinate deliverables, and assist with reporting while working closely with internal teams, student-athletes, and brand partners.

This entry-level role reports to the Manager, Partnership Strategy and requires dedication to detail, strong communication, and the ability to work 40 hours weekly including home

Qualifications

• Strong communication and organizational skills.
• Experience with NIL, college athletics, or sports marketing preferred.
• Familiarity with digital and social media best practices.

Responsibilities

• Coordinate and execute NIL deal activations, ensuring deliverables are met.
• Track NIL inventory across proposed, sold, and available assets.
• Support reporting and weekly internal updates for the team.
• Liaise between student-athletes, internal property teams, and brand partners.
• Participate in gameday operations and NIL activations at home games and events.
• Stay informed on NIL news and share updates with the property team.
• Represent the property in internal LEARFIELD NIL touchpoints or meetings.
• Assist with sales, fulfillment, or operations duties as directed by leadership.

Skills

Strong communication

Organizational skills

Problem-solving

Attention to detail

Time management

Relationship building

Education

Bachelor’s degree

Tools

Microsoft Word

Microsoft PowerPoint

Microsoft Excel

Job description

Jayhawk Sports Properties is seeking a motivated and detail-oriented NIL Partnership Solutions Coordinator to support the execution of Name, Image, and Likeness (NIL) partnerships. This role will focus on assisting with student-athlete marketing campaigns by tracking inventory, coordinating deliverables, and supporting reporting needs.In this role, you’ll work closely with internal property staff, student-athletes, and brand partners to ensure smooth day-to-day execution of NIL campaigns within a single property. This entry-level role reports to the Manager, Partnership Strategy and provides the opportunity to build foundational experience in NIL operations.ResponsibilitiesSupport the coordination and execution of NIL deal activations, ensuring student-athletes fulfill deliverables in alignment with fair market value.Track and update NIL inventory across proposed, sold, and available assets; assist with weekly internal updates and reports.Serve as a liaison between internal property teams, student-athletes, and external stakeholders (e.g., brand partners, athletics) as needed.Participate in gameday operations and NIL activations at home games and other key events.Stay informed on NIL news, including national trends, legislation changes, and peer institution activity; share updates with property team.Represent the property in internal LEARFIELD NIL touchpoints or meetings as assigned.Assist with additional sales, fulfillment, or operations duties as directed by property leadership.Must be able to work 40 hours per week, including home games, select events, and NIL activations occurring outside traditional business hours.Minimum QualificationsStrong communication, organizational, and problem-solving skills with attention to detailAbility to build and maintain positive working relationships across diverse groupsFamiliarity with Microsoft Office tools, including Word, PowerPoint, and ExcelAbility to manage time effectively and follow established procedures with guidancePreferred Qualifications:Internship or 1+ years of experience in college athletics, sports marketing, NIL, or sponsorship supportBachelor’s degree from a four-year college or universityWillingness to learn and take initiative in a fast-paced environmentUnderstanding digital and social media best practices within NIL and influencer marketingExperience developing or supporting content strategies for social media, with a clear sense of what drives engagement across different platformsFamiliarity with creative production elements such as graphic design, motion graphics, photography, and social storytellingLearfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.