Multifamily Brand & Marketing Architect

The Management Group; Atlanta (GA); Vor Ort; USD 52.000 - 76.000; Vollzeit

Zusammenfassung

The Management Group seeks a Brand & Marketing Specialist to execute and maintain the brand across a portfolio of multifamily communities while supporting leasing, resident engagement, and brand awareness. This role blends design, social media, events, vendor management, and branding to ensure consistent, high-quality marketing across all properties.

The ideal candidate is highly organized, creative, and detail-oriented, with experience in marketing, branding, and project management.

Qualifikationen

• Bachelor's degree in Marketing, Communications, Graphic Design, Business, or related field (or equivalent experience).
• 2-5 years of experience in marketing, branding, or creative services.
• Experience managing multiple projects simultaneously.
• Strong organizational and time management skills.
• Excellent written and verbal communication skills.

Aufgaben

• Execute brand standards across all existing and new multifamily communities.
• Assist with branding for new developments, including logo creation, brand guides, and visual identity.
• Ensure consistency in branding across all digital and printed marketing materials.
• Coordinate the creation of 2D and 3D floor plans, renderings, and other visual assets as needed.
• Manage social media accounts for all communities.
• Create and schedule weekly content calendars for both stabilized and lease-up communities.
• Monitor engagement and recommend strategies to increase audience growth and community awareness.
• Manage the company's Birdeye platform, including reputation management and review support.
• Design and produce marketing collateral including flyers, brochures, banners, presentations, and promotional materials.
• Coordinate production with print vendors and ensure timely delivery of marketing materials.
• Upload and maintain vacant unit photography across marketing platforms.
• Maintain and update CRM IQ templates to support leasing teams and ensure consistent prospect communications.
• Support marketing initiatives by ensuring accurate and up-to-date marketing assets and digital resources.
• Develop monthly marketing and resident event ideas for all communities.
• Assist in planning and executing TMG Cares initiatives and company events.
• Coordinate vendors, entertainment, catering, rentals, and event logistics for corporate and community events.
• Prepare presentations and marketing materials for TMG Huddles and corporate meetings.
• Coordinate new hire welcome binders and onboarding materials.
• Assist with corporate lunch orders and employee engagement initiatives.
• Build and maintain relationships with marketing vendors, printers, photographers, promotional suppliers, and event partners.
• Obtain quotes, coordinate production schedules, and ensure projects are delivered on time and within budget.

Kenntnisse

Marketing experience

Branding

Project management

Communication

Organization

Ausbildung

Bachelor's degree in Marketing, Communications, Graphic Design, Business, or related field

Tools

Canva

Adobe Creative Suite

Social media scheduling platforms

Birdeye

CRM systems

Jobbeschreibung

The Management Group seeks a Brand & Marketing Specialist to execute and maintain the brand across a portfolio of multifamily communities while supporting leasing, resident engagement, and brand awareness. This role blends design, social media, events, vendor management, and branding to ensure consistent, high-quality marketing across all properties.

The ideal candidate is highly organized, creative, and detail-oriented, with experience in marketing, branding, and project management.