Multi-Brand Copywriter: Storytelling & Content Strategist

Propelled Brands Franchising, LLC; Carrollton (TX); On-site; USD 50,000 - 80,000; Full time

Job summary

Propelled Brands Franchising, LLC is seeking a creative Copywriter to bring our family of brands—FASTSIGNS, My Salon Suite, and Camp Bow Wow—to life through storytelling and strategic content development.

You will collaborate across Marketing, Creative Design, Digital, and Product teams to execute marketing campaigns, ensure messaging is clear, engaging, and consistent, and drive brand awareness across channels.

Qualifications

• 1-3 years of professional experience in copywriting, marketing communications, or related fields
• Experience in copywriting for digital marketing channels including web, email, and social media
• Experience supporting marketing campaigns in B2B, B2C, or multi-brand environments preferred
• Experience copywriting for an agency (advertising, marketing or PR) preferred
• Bachelor’s degree in Marketing, Communications, Journalism, or a related field

Responsibilities

• Conceptualize and produce engaging narratives across multiple brands, including case studies, employee profiles, website content, email campaigns, social media copy, and other marketing communications
• Partner with the Digital team to integrate SEO best practices and emerging AIEO terminology into web and blog content
• Support and execute monthly brand storytelling blogs and content initiatives that strengthen brand reputation and audience engagement
• Draft press releases, assist in developing media templates, and compile PR reports to support media outreach and brand visibility
• Work closely with Marketing, Creative Design, Digital, and Product partners to ensure consistent messaging and brand voice across campaigns and platforms
• Support the creation and proofreading of copy for website pages, local marketing materials, email campaigns, and other marketing assets
• Help uphold brand voice standards by reviewing and refining written materials to ensure clarity, accuracy, and consistency

Skills

Copywriting

Marketing communications

Digital marketing

Blog writing

Education

Bachelor’s degree in Marketing, Communications, Journalism, or related field

Tools

Google Docs

Google Slides

Google Sheets

Google Forms

Job description

Propelled Brands Franchising, LLC is seeking a creative Copywriter to bring our family of brands—FASTSIGNS, My Salon Suite, and Camp Bow Wow—to life through storytelling and strategic content development.

You will collaborate across Marketing, Creative Design, Digital, and Product teams to execute marketing campaigns, ensure messaging is clear, engaging, and consistent, and drive brand awareness across channels.