Media Strategy Analyst

The Tombras Group; Knoxville (TN); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Dog-friendly offices

Flexible PTO

Parental leave

Medical for employee + dependents

Job summary

The Tombras Group in Knoxville, TN is seeking a Media Strategy Analyst to join our award-winning team. You will participate in developing media strategies, managing budgets, and analyzing campaign performance under mentorship.

Ideal candidates have a Bachelor’s in Advertising or Marketing, 0–1 year of experience, strong communication, and a growth-minded attitude. This role offers hands-on learning and opportunities for career development within a top independent agency.

Qualifications

• Bachelor’s degree in Advertising or Marketing.
• 0–1 years experience.
• Growth mindset and eagerness to learn daily.
• Team player with proactive collaboration.
• Strong written and verbal communication.

Responsibilities

• Assist in developing media strategies with competitive data and audience insights.
• Contributes to the creation of strategy presentations.
• Campaign Stewardship: create Buy Authorizations and maintain the Insertion Order tracker.
• Creates and maintains flowcharts, managing media budgets, and tracking optimizations.
• Support in reporting of campaign performance and identify trends.
• Produces for competitive reporting and analysis of competitor brand investment and messaging.
• Maintains communication with channel teams to ensure campaigns are live and running properly.
• Learns research and planning tools and pulls information for the team.
• Stays up to date on industry trends and applies new strategies.

Skills

Growth mindset

Team player

Communication skills

Education

Bachelor’s degree in Advertising or Marketing

Job description

About this position

Tombras, a 600+ person, full-service, national advertising agency with a digital mindset, is seeking a Media Strategy Analyst.

You’ll be joining one of the top independent agencies in North America.Connecting Data & Creativity for Business Results® is working for our clients and creating a flywheel affect fueling both client and agency growth.You’ll be a part of a highly creative agency that has been recognized by AdAge, Adweek, Communication Arts, Fast Company, Forbes and Fortune. Tombras was recently named 2025 AdAge Agency of the year and 2024 AdAge Independent Agency of the Year.

The Media Strategy Analyst role is a great place to begin your career in the continuously evolving world of advertising. As a Media Strategy Analyst, you support the creation, management, and stewardship of client media plans and investments. Collaborating closely with a cross-functional team, you will develop essential skills in media planning, budget management, and campaign analysis through hands‑on experience and mentorship. By driving account success and contributing insightful ideas, you will set the stage for a successful media career and unlock boundless opportunities for professional development.

Where you'll be working: Knoxville, TN

What you'll be doing:

• Assist in the development of media strategies by gathering competitive data, doing industry research, and generating audience insights
• Contributes to the creation of strategy presentations, aiding in the development of narrative and strategy
• Campaign Stewardship:
• Responsible for the creation of Buy Authorizations and maintaining the Insertion Order tracker, keeping track of over and under delivery
• Creates and maintains flowcharts, managing media budgets, and tracking optimizations
• Support in the reporting of campaign performance, learning how to identify trends and create the “so what” narrative
• Produces for competitive reporting and analysis, keeping the team abreast of changes to competitor brand investment and messaging
• Maintains communication with the channel teams, ensuring campaigns are live and running properly
• Learns all research and planning tools and is responsible for pulling information for the team as needed
• Stays up to date on industry trends, sharing out pertinent information and implementing new strategies to daily work

What you bring:

• Bachelor’s degree in Advertising or Marketing
• 0-1 years experience
• Growth Mindset: Comes with an open mind and is ready to learn every day
• Team Player: Jumps in to support the work and the team, in whatever way they are able
• Communication skills: Listens intently, takes good notes, professional in written and verbal communication

Why you'll want to work at Tombras:

• Family - It comes first, on every list. Tombras has been family‑run since day 1, we strive to facilitate a family‑oriented environment rooted in supporting one another.
• Dog‑friendly offices
• Flexible PTO
• Generous parental leave for primary and non‑primary caregivers
• Medical (PPO or High Deductible option) for employee + dependents
• A company culture of promotions from within and an atmosphere allowing for varied and rapid career development.

Tombras is proud to be an equal opportunity employer dedicated to pursuing and hiring a diverse workforce.

Tombras is an E‑Verify employer and participates in the E‑Verify program.

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice. Job may require traveling overnight, driving long distances as required and sitting for extended periods of time with occasional walking and standing and occasionally lifting or carrying articles weighing less than 10 pounds.