Media Relations Senior Manager

NYU Langone Hospitals; New York (NY); On-site; USD 90,000 - 130,000; Full time

Job summary

NYU Langone Health is seeking a Media Relations Senior Manager to lead earned and owned media efforts for the Perlmutter Cancer Center and related clinical areas. You will oversee strategic communications, media pitching, and collaboration with internal teams and external agencies.

You will report to the Director of Clinical Media Relations and help elevate stories about patient care, research, and education across NYU Langone Health's network of centers and hospitals.

Responsibilities

• Experience promoting patient care and research via earned media.
• Coordinate with clinical leadership and external agencies.

Job description

NYU Langone Health is a fully integrated health system that consistently achieves the best patient outcomes through a rigorous focus on quality that has resulted in some of the lowest mortality rates in the nation. Vizient Inc. has ranked NYU Langone the No. 1 comprehensive academic medical center in the country for three years in a row, and U.S. News & World Report recently placed nine of its clinical specialties among the top five in the nation. NYU Langone offers a comprehensive range of medical services with one high standard of care across 6 inpatient locations, its Perlmutter Cancer Center, and over 320 outpatient locations in the New York area and Florida. With $14.2 billion in revenue this year, the system also includes two tuition-free medical schools, in Manhattan and on Long Island, and a vast research enterprise with over $1 billion in active awards from the National Institutes of Health.

For more information, go to NYU Langone Health, and interact with us on LinkedIn, Glassdoor, Indeed, Facebook, X, YouTube and Instagram.

Position Summary:

We have an exciting opportunity to join our team as a Media Relations Senior Manager. In this role, the successful candidate The Media Relations Senior Manager specifically responsible for Perlmutter Cancer Center (PCC), emergency medicine, psychiatry, infectious disease and immunology, and pulmonary, critical care, and sleep medicine is a member of the Media Relations Team within the Communications, Marketing, Government and Community Affairs (CMGCA) department. The position will be part of a team focused on successfully working with the news media and internal communications partners to effectively promote NYULHs exceptional patient care, research, and education. This position will report to the Director of Clinical Media Relations and play a key role assisting with managing external agency support for earned media opportunities in cancer. The Senior Manager will also support certain management tasks that directly support the Directors management of certain key responsibilities to clinical leadership and the team.

Job Responsibilities:

Reporting directly to the Director of Clinical Media Relations, this position will play a crucial role in helping to promote and reinforce NYULHs commitment to providing the best outcomes in patient care and research. This position will play a lead role in executing a coordinated strategy to effectively share these impactful stories utilizing earned and owned media, including closely tracking success through media monitoring. PCC is an expansive and robust beat that requires highlighting a variety of important specialties, including hematology oncology, radiation oncology, surgical oncology and more as the institution works aggressively to elevate the status of the fast-growing PCC and support its leadership. Part of these responsibilities include developing and deploying an effective strategy to support key academic conferences like ASCO, AACR, ASH, ASTRO, SABCS and more as well as looking for cross collaborations with key external parters that can advance PCCs mission. This position, while centered in media, will often require work with outside cancer and medical organizations to help foster relationships that will lead to media coverage. This position will also support other assigned clinical areas and coordinate closely with colleagues across the department, most notably colleagues assigned to PCC, Psychiatry, Emergency Medicine, and Pulmonology, to ensure opportunities to amplify these stories are maximized through social media, NYULHs news website, internal communications and more. They will also participate in an effective media pitching strategy, leveraging agency support to respond to media inquiries on a variety of topics. This person will also support certain management tasks, such as overseeing PR agencies dedicated to support PCC and media relations projects and events. They will be responsible for measuring the success of the agencies work product, maximizing their efforts for PCC and the full clinical media team. In consultation with the Director of Clinical Media Relations, this person will be responsible for managing certain important clinical specialties, finding, developing and placing patient care and other stories with positive outcomes that highlight NYU Langones exceptional care in earned and owned media. This person will also support the director with certain other responsibilities as assigned, in support of their relationships with clinical leaders and management of the broader team.

Specific Responsibilities Include:

Strategic Planning and Collaboration:

• Support colleagues across the department and the leadership of assigned clinical specialties as a trusted communications and marketing advisor that understands their visions and objectives, strategically helps them shape their agenda, and proactively deploys aligned marketing and communications tactics.
• Play a vital role in triaging and executing requests for department support, partnering with teams across CMGCA.