MEDIA EXECUTIVE - WMTV

GRAY MEDIA; Madison (WI); On-site; USD 55,000 - 90,000; Full time

Benefits offered by this job

Comprehensive training

Commission-based earning

Job summary

WMTV in Madison, WI seeks a results-driven Media Executive to grow advertising revenue through new business development and strong client relationships across NBC, CW, MeTV, streaming TV and other digital solutions.

Responsibilities include discovering prospects, presenting marketing options, coordinating with Creative Services, Traffic and Finance, and researching markets to drive campaigns and timely invoicing.

Qualifications

• Personable with excellent verbal and written communications skills.
• Effectively manage time and resources.
• Effective problem-solving and organizational skills.
• Detail-oriented with a strong work ethic and follow-through.
• Understanding of core marketing principles.
• Proficient with MS Office, Word, Excel, and PowerPoint.
• Bachelor's Degree Preferred.
• Valid driver's license with driving requirements.

Responsibilities

• Develop new business and deliver advertising results for clients.
• Identify and present marketing solutions to local businesses in various fields.
• Prospect for new accounts - make cold calls to secure needs analysis meetings.
• Research accounts and the marketplace on a consistent basis.
• Coordinate with Creative Services, Traffic, and Finance on campaigns and invoicing.

Skills

Verbal & written communication

Time management

Problem-solving

Organizational skills

Marketing principles

MS Office proficiency

Driver's license

Education

Bachelor's degree preferred

Tools

MS Office

Job description

About WMTV:

WMTV is the NBC affiliate and Gray Television-owned station serving south central Wisconsin. We are the #1 station-leading the market in news and weather coverage. We're recognized for sharing information with accuracy and immediacy on our digital platforms.

WMTV is located in Madison, just 1.5 hours from Milwaukee, 2.5 hours from Chicago, and 5 hours from Minneapolis/St. Paul. We are an award-winning team and work in a state-of-the-art facility that provides employees with the best technology and one of the best newsrooms in the nation. Madison is the capital city of Wisconsin and home to the Big 10's University of Wisconsin - Madison. Madison is consistently voted one of the best places in the country to live.

Are you a high-energy, results-driven individual who enjoys building relationships, developing creative solutions, and helping businesses grow? WMTV is seeking a motivated Media Executive to grow advertising revenue through new business development and existing client relationships across NBC, CW, MeTV, streaming TV, and other digital advertising and multimedia marketing solutions.

Duties/Responsibilities include, but are not limited to:

• Develop new business and deliver advertising results for clients
• Identify and present marketing solutions to a variety of local businesses in a variety of fields
• Prospect for new accounts - make cold calls to secure needs analysis meetings and peak businesses' interest with all the exciting programs and products we have to offer
• Research accounts and the marketplace on a consistent basis.
• Work with Creative Services on commercial production, the Traffic department on advertising copy traffic, the Finance department on invoicing, discrepancies, and collection issues

Qualifications/Requirements:

• Personable with excellent verbal and written communications skills
• Effectively manage time and resources
• Effective problem-solving and organizational skills
• Detail-oriented with a strong work ethic and follow-through
• Understanding of core marketing principles
• Proficient with MS Office, Word, Excel, and PowerPoint
• Bachelor's Degree Preferred
• Valid driver's license with driving requirements

• We offer a comprehensive training for new Media Executives, medical/dental, 401(k), vacation, retirement, and other benefits.
• Our commission structure will allow you to grow without limits.

WMTV-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.