MEDIA EXECUTIVE - KAIT

Gray Media; Jonesboro (AR); On-site; USD 60,000 - 90,000; Full time

Job summary

Gray Media in Jonesboro, AR is seeking an energetic Account Executive to grow local revenue by connecting businesses with our marketing solutions across broadcast and digital assets. You will own the full sales cycle, from prospecting to close, and become a trusted advisor to executives.

The role requires 2–5 years of outside sales experience, strong prospecting, CRM fluency, and the ability to design customized campaigns.

Qualifications

• 2–5 years of B2C or B2B outside consultative sales experience, preferably in media ad sales.
• Effective prospecting and proven revenue pipeline-building skills.
• Ability to design solutions for complex problems and manage ambiguity.
• Comfortable engaging with executives to build trust-based relationships.

Responsibilities

• Research opportunities, generate warm and cold leads, and manage an active pipeline.
• Own the full sales cycle from prospect to close and meet revenue budgets.
• Provide expert marketing insights and consultancy for client growth.
• Maintain a consistent pipeline, forecast accurately, and manage multiple tools.
• Design, write, and present marketing presentations.
• Exceed sales expectations and grow the book of business.

Skills

Prospecting

CRM proficiency

Consultative selling

Pipeline management

Executive relationship building

Tools

CRM software

Job description

About Gray Media: Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group, with 46 markets, and Gray Digital Media, a full-service digital agency that offers national and local clients digital marketing strategies and the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About Gray Media: Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group, with 46 markets, and Gray Digital Media, a full-service digital agency that offers national and local clients digital marketing strategies and the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About KAIT: KAIT: KAIT-TV is the ABC/NBC/CW affiliate in Jonesboro, Arkansas, and the #1 rated station in the competitive market. Jonesboro is home to Arkansas State University and several high-tech companies that focus on hiring and developing young professionals. Jonesboro is a quick drive to state parks, boating in the Ozarks, and a close drive to Memphis, Tennessee, and Little Rock, Arkansas. Jonesboro is one of the most desirable cities to call home.

Job Summary/Description: KAIT is looking to grow its already commanding share of the local broadcast and digital revenue market. To do so, we are looking for the next high-level consultant to join our team. Our ideal hire will be self-motivated to exceed expectations and possess strong consultancy skills and an entrepreneurial spirit. This candidate thrives in a position that holds no limits to growth or success. The account executive is a sales role responsible for identifying, qualifying, and acquiring new prospects and connecting them with our innovative marketing solutions to help them grow their business. This is a role focused on acquiring high-quality clients with significant short- and long-term revenue potential.

Duties/Responsibilities include, but are not limited to:

• You will research opportunities in your market, generate or follow through on sales leads, both warm and cold, and manage an active pipeline of potential revenue.
• You will own the full sales cycle from prospect to close and meet new business revenue and budget goals.
• You will be an expert in marketing and provide expert insights, recommendations, and consultancy to build productive and long-lasting relationships.
• You will maintain a consistent pipeline, build pipeline velocity, and forecast with accuracy monthly.
• Design, write, and present marketing presentations.
• Meet or exceed sales expectations, goals, and budgets, and manage your own book of sales revenue for retention and growth.
• Manage your book of business using multiple CRM and client management tools and software.
• Communicate and collaborate effectively internally across all KAIT departments and support staff.

Qualifications/Requirements:

• 2 – 5 years of B2C or B2B outside consultative sales experience (media ad sales experience preferred)
• Effective prospecting and proven revenue pipeline-building skills.
• Ability to think critically and design solutions for complex problems.
• Ability to successfully manage ambiguity and unexpected change.
• Be teachable and open to best practices and feedback as a means of continuous improvement.
• Be consistent at delivering results through perseverance, humility, and a positive outlook in the face of challenges.
• Must be comfortable selling to, challenging, and building trust-based, value-added relationships with executives, specifically with Chief Marketing Officer, Chief Sales Officer, Sales Operations, and Marketing VP’s and Managers.

KAIT-TV/Gray Media is a drug-free company

Additional Info: Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local nondiscrimination laws in every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.