Media Buyer

Remodelwell; San Diego (CA); Hybrid; USD 65,000 - 95,000; Full time

Benefits offered by this job

Competitive compensation

Performance incentives

Growth opportunities

Remote-friendly work environment

Job summary

A leading home services company is looking for an experienced Media Buyer to plan and optimize advertising campaigns. The ideal candidate will have at least 2 years of media buying experience, particularly in lead generation, and will demonstrate a strong analytical mindset. The role offers competitive compensation, performance bonuses, and a flexible work environment. Candidates will work closely with internal teams to ensure successful campaign scaling while maintaining high lead quality and performance metrics.

Qualifications

• 2+ years of media buying experience with a focus on lead generation.
• Proven experience managing paid campaigns at scale.
• Strong understanding of funnels, landing pages, and conversion tracking.
• Experience with Meta Ads Manager and/or Google Ads.
• Data-driven mindset with strong analytical skills.

Responsibilities

• Plan, launch, and manage paid ad campaigns across platforms (Meta, Google, etc.).
• Optimize campaigns to improve CPL, lead quality, and conversion rates.
• Track and report on key metrics (CPL, conversion rate, volume).
• Monitor daily performance and adjust budgets accordingly.
• Track and report on CPL, conversion rate, and lead volume.
• Collaborate with sales and operations to align lead quality with goals.

Skills

Media buying experience

Lead generation expertise

Analytical skills

Experience with Meta Ads Manager

Understanding of conversion tracking

Tools

Meta Ads Manager

Google Ads

Job description

Media Buyer

Compensation: Salary + Performance Bonuses

Location: Remote / Hybrid

Employment Type: Full-Time

Overview

We are seeking an experienced Media Buyer who have run successful lead generation campaigns at scale. This role is responsible for planning, launching, and optimizing paid advertising campaigns that drive high-quality leads at efficient costs. You will work closely with internal teams to scale campaigns while maintaining performance and lead quality.

Responsibilities

• Plan, launch, and manage paid ad campaigns across platforms (Meta, Google, etc.)
• Optimize campaigns to improve CPL, lead quality, and conversion rates
• Build and test audiences, creatives, and funnels
• Monitor daily performance and adjust budgets accordingly
• Track and report on key metrics (CPL, conversion rate, volume)
• Collaborate with sales and operations teams to align lead quality with business goals

Requirements

• 2+ years of media buying experience with a focus on lead generation
• Proven experience managing paid campaigns at scale
• Strong understanding of funnels, landing pages, and conversion tracking
• Experience with Meta Ads Manager and/or Google Ads
• Data-driven mindset with strong analytical skills

Preferred

• Experience in home services, contractors, or SMB lead generation
• Familiarity with CRM integrations and lead tracking
• Experience managing multiple client accounts

What We Offer

• Competitive compensation with performance incentives
• Clear KPIs and accountability
• Growth opportunities within a scaling company
• Flexible, remote-friendly work environment

Apply

Submit your resume and a brief summary of your lead generation experience.

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