Marketing Strategy, Senior Associate - Financial Products and Tools

JPMorgan Chase & Co.; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

JPMorgan Chase & Co. in New York, NY is seeking a Marketing Strategy Senior Associate for Financial Products and Tools.

You will lead cross-functional teams to plan and execute high-impact campaigns that boost adoption of financial products and tools, shaping strategy, timelines, and budgets across digital and direct channels. You will partner with strategy leads, agencies, and execution teams to optimize customer experiences, sharpen value propositions, and drive retention.

Qualifications

• Formal marketing strategy training or certification and 5+ years of applied experience.
• Experience in fast-paced environments with multi-tasking and prioritization.
• Ability to manage multiple initiatives under tight deadlines.
• Strong relationship development and negotiation skills with internal/external partners.
• Data-driven with analytical mindset and strategic thinking.
• Excellent written and oral communication skills.
• Proficiency in Excel and PowerPoint.

Responsibilities

• Manage end-to-end creative development, execution, and management of onboarding and engagement campaigns across digital and direct mail channels.
• Collaborate with internal and external agencies, incorporating feedback from brand, product, legal, and regulatory reviewers.
• Execute omni-channel marketing campaigns within multiple systems and processes, ensuring initiatives are on-strategy, on time, and within budget.
• Track and manage content updates and annual recertification of in-market tactics and materials as needed.
• Manage multiple initiatives to completion under rigorous deadlines in a fast-paced, dynamic environment.
• Contribute to ongoing improvement of internal processes to drive operational efficiencies and speed to market.
• Think critically and make recommendations to optimize campaigns, improve results, and reduce costs.
• Support efforts to enhance the customer onboarding experience as a key driver of retention and financial health.

Skills

Multi-tasking

Deadline-driven

Relationship building

Analytical mindset

Written and verbal communication

Education

Bachelor's degree in Marketing/Advertising/Communications/Digital Tech/Business

Tools

Microsoft Excel

PowerPoint

Job description

Marketing Strategy, Senior Associate - Financial Products and Tools

New York, NY, United States

• Job Identification 210801883
• Job Category Marketing Strategy
• Business Unit Consumer & Community Banking
• Posting Date 10/20/2026, 06:16 PM
• Locations 277 Park Ave, New York, NY, 10172, US
• Job Schedule Full time

Job Description

Shape the future of how customers manage their money and build financial well-being. As a Senior Associate for Financial Products and Tools, you'll collaborate with strategy leads and partners to design and optimize marketing campaigns for products customers rely on every day — moving money, paying bills, and running their businesses — turning complex payment choices into simple, secure, seamless experiences.

As a Marketing Strategy Senior Associate at JPMorganChase within the Consumer & Community Banking Marketing team, you'll lead the planning and execution of high-impact marketing campaigns that drive adoption of our financial products and tools. You'll partner closely with strategy leads, partners, and execution teams to shape campaign strategy and deliver integrated initiatives end-to-end. Your efforts will help sharpen the value proposition, bring new products and capabilities to market, and continuously optimize the end-to-end customer experience. This work ensures customer needs drive decisions and that every customer interaction is accountable to outcomes that drive customer retention and satisfaction.

Job responsibilities

• Manage end-to-end creative development, execution, and management of onboarding and engagement campaigns across digital and direct mail channels
• Collaborate with internal and external agencies, incorporating feedback from brand, product, legal, and regulatory reviewers
• Execute omni-channel marketing campaigns within multiple systems and processes, ensuring initiatives are on-strategy, on time, and within budget
• Track and manage content updates and annual recertification of in-market tactics and materials as needed
• Manage multiple initiatives to completion under rigorous deadlines in a fast-paced, dynamic environment
• Contribute to ongoing improvement of internal processes to drive operational efficiencies and speed to market
• Think critically and make recommendations to optimize campaigns, improve results, and reduce costs
• Support efforts to enhance the customer onboarding experience as a key driver of retention and financial health

Required qualifications, capabilities, and skills

• Formal training or certification on Marketing Strategy concepts and 5+ years applied experience
• Experience working in a fast-paced environment, with strong skills in multi-tasking and prioritization
• Demonstrated ability to manage multiple initiatives simultaneously, working well under pressure with tight deadlines
• Strong relationship development and negotiating skills with the ability to earn trust among internal and external business partners and team members
• Data-driven and analytical mindset, balanced with big-picture, strategic thinking
• Excellent written and oral communication skills
• Proficiency in Microsoft Excel and PowerPoint

Preferred qualifications, capabilities, and skills

• Bachelor's degree in Marketing, Advertising, Communications, Digital/Technology, or Business
• Experience with omni-channel campaign execution across digital and direct mail platforms
• Familiarity with financial products, payment solutions, or consumer banking marketing
• Demonstrated creativity and innovation with a focus on continuous improvement
• Collaborative team player with a positive, solutions-oriented approach and comfort with evolving priorities

About Us

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About the Team

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

We are here to help you manage your money with checking, savings and credit cards, combining the latest banking technology with comprehensive solutions to meet the financial needs of nearly half of U.S. households.