Marketing Strategy & Operations Consultant (Associate Manager)

Sia-Experience; New York (NY); On-site; USD 136,000 - 142,000; Full time

Job summary

Sia Experience is seeking a Marketing Strategy & Operations Associate Manager in NYC with strong operations, AI-driven insights, and leadership across multi-workstream initiatives.

You will design scalable operating models, build decision dashboards, and drive performance with OKRs and KPIs while partnering with senior leaders to deliver high-impact marketing transformations.

Qualifications

• Fluent in AI with proven success embedding AI insights into workflows.
• Experience leading complex initiatives with cross-functional stakeholders.
• Experience supporting client delivery and business development through scoping, planning, or proposals.
• Strong written and verbal communication with clarity and structure.
• Highly organized with ability to manage overlapping priorities.
• Analytical and systems-minded with a proactive approach to process improvement.
• Proficient at building tables, slide decks, dashboards, and operational tools.
• Ability to work autonomously while partnering with senior leaders.
• Bachelor’s or master’s degree required.

Responsibilities

• Translate leadership priorities into integrated operating plans with timelines and metrics.
• Own complex, multi-workstream initiatives from planning through execution.
• Develop scopes, timelines, resourcing models, and delivery plans.
• Ensure alignment between strategy, execution, and delivery across marketing initiatives.
• Design and evolve scalable operating models, workflows, and reporting frameworks.
• Build and maintain dashboards, trackers, and documentation for decisions.
• Own performance tracking across initiatives, including OKRs and KPIs.
• Lead adoption of AI across strategy, operations, and decision-making.
• Drive cross-functional collaboration among marketing, creative, analytics, and delivery teams.
• Provide guidance to Associate Managers and project contributors.

Skills

Marketing operations

Program management

Strategy

AI fluency

Cross-functional leadership

Client delivery

Business development

Communication

Organized

Analytical mindset

Dashboards/tools

Senior leadership

Bachelor’s or Master’s degree

Education

Bachelor’s or Master’s degree

Job description

Marketing Strategy & Operations Consultant (Associate Manager)

• Full-time

Sia is a next-generation, global management consulting group. Founded in 1999, we were born digital. Today our strategy and management capabilities are augmented by data science, enhanced by creativity and driven by responsibility. We’re optimists for change and we help clients initiate, navigate and benefit from transformation. We believe optimism is a force multiplier, helping clients to mitigate downside and maximize opportunity. With expertise across a broad range of sectors and services, our 3,000 consultants serve clients worldwide from 48 locations in 19 countries. Our expertise delivers results. Our optimism transforms outcomes.

About Sia Experience-Marketing Advisory

Sia Experience is the end-to-end marketing and customer experience arm of Sia. Agile and collaborative, our Marketing AdvisoryBusiness Line is recognized for delivering high-impact, growth-focused solutions by blending marketing, CX, creative, AI, and deep industry expertise.

As strategic partners, The Marketing Advisory team empowers clients across technology, luxury, consumer goods, finance, energy, and more to scale operational excellence and drive brand-led growth through AI- and data-driven strategies. Our teams lead full-funnel marketing transformations—from strategy and go-to-market execution to experience design, performance measurement, and sustainable impact.

Location:NYC (Hybrid - 3 days onsite)

Role Overview

The Marketing Strategy and Operations Management Consultant serves as a senior operational partner on high visibility initiatives for our enterprise tech clients. This role sits at the intersection of strategy and execution, translating leadership priorities into structured operating plans while owning complex, multi workstream initiatives from planning through delivery. You will design and evolve scalable operating models, build the dashboards and frameworks that support smart decision making, and champion the responsible adoption of AI across strategy and operations. This is a role for someone who thrives in ambiguity, brings structure to complexity, and wants to help enterprise tech clients scale their marketing operations with rigor and innovation.

Strategy to Execution

• Translate leadership priorities into integrated operating plans, timelines, and success metrics
• Own complex, multi-workstream initiatives from planning through execution, navigating through ambiguous scenarios
• Develop scopes, timelines, resourcing models, and delivery plans for new and expanded work
• Ensure alignment between strategy, execution, and delivery across marketing initiatives
• Design, implement, and evolve scalable operating models, workflows, and reporting frameworks
• Build and maintain dashboards, trackers, templates, and documentation to support decision-making
• Own performance tracking across initiatives, including OKRs, KPIs, and marketing success metrics
• Identify systemic gaps or inefficiencies and drive process improvements
• Lead the adoption and responsible use of AI across strategy, operations, and decision-making
• Identify high-impact AI use cases and embed AI-enabled insights into core workflows
• Drive measurable improvements in efficiency, quality, or performance through AI-enabled solutions
• Lead cross-functional collaboration across marketing, creative, analytics, and delivery teams
• Provide guidance, coaching, and oversight to Associate Managers and project contributors
• Set clear expectations and ensure consistent, high-quality execution across workstreams

Client Support & Growth Enablement

• Serve as a senior operational partner on complex or high-visibility client initiatives
• Ensure operational clarity, strong delivery, and stakeholder alignment for client work
• Support business development by shaping operational approaches for pitches and proposals
• Partner with leadership to ensure operational readiness for client growth and new engagements

This job description is not intended to beall inclusive. Duties, responsibilities, and qualifications may be added,deleted, ormodifiedat any time based on business needs.

• Marketing operations, program management, or strategy roles in a consulting, agency, or technology environment.
• Must be fluent in AI, with proven success embedding AI-enabled insights into workflows and driving measurable improvements
• Demonstrated experience leading complex initiatives with cross-functional stakeholders
• Experience supporting client delivery and business development through scoping, planning, or proposal development
• Strong written and verbal communication skills with attention to clarity and structure
• Highly organized and detail-oriented, with the ability to manage overlapping priorities
• Analytical and systems-minded, with a proactive approach to process improvement
• Fluent in building tables, slide decks, dashboards, and operational tools
• Comfortable operating autonomously while partnering closely with senior leaders
• Bachelor’s or master’s degree

Sia invests in total rewards that support how our people work, live, and grow.

Compensation

Base Salary: $135,700-$141,800. Actual compensation within this range will bedeterminedbased on experience, qualifications, geographic location, and other job-related factorspermittedby applicable law.

Annual Performance Bonus

Medical, dental, and vision; company-paid life and AD&D; voluntary supplemental insurance and EAP

401(k) with company match and immediate vesting; HSA and FSA options

College savings and student loan repayment programs

Paid parental leave; generous PTO, nine company holidays, and one floating holiday

Cell phone stipend; well-being and professional development programs

Benefits are subject to applicable plan terms and eligibility requirements.

Workplace
Sia values in-person collaboration. When serving clients, consultants maybe requiredto work onsite at a client location based on engagement needs. Between client engagements, consultants are expected to work from a Sia office or approved coworking location at least three days per week. Candidates shouldresidewithin a reasonable commuting distance of a Sia office or approved coworking location. Sia maintains offices and coworking arrangements across multiple U.S. markets,includingNew York City, Charlotte, Greater Seattle, San Francisco Greater Bay Area,Los Angeles,Houston, Atlanta, Baltimore, Chicago,Washington D.C.

Work Authorization

Applicants must be legally authorized to work in the United States at the time of application and throughout their employment. This position is not eligible for employment visa sponsorship now or in the future.

At Sia, we believe in fostering a diverse,equitable,and inclusive culture where our employees and partners are valued and thrive in a sense of belonging.

Job Location