Marketing Specialist II

Cox Enterprises; Indianapolis (IN); On-site; USD 61,000 - 92,000; Full time

Benefits offered by this job

Vacation with pay

Paid holidays

Wellness time off

Parental leave

Bereavement leave

Volunteer time off

Jury duty leave

Job summary

Manheim Indianapolis, part of Cox Automotive, is hiring a Marketing Specialist II to coordinate local marketing plans across Indiana locations. You will work with senior marketing leadership and field sales to align campaigns with business goals, manage initiatives, and help shape the customer experience at the auctions.

Ideal candidates have a bachelor’s degree and 2 years’ related experience; preferred marketing degree, leadership experience, and familiarity with Salesforce.

Qualifications

• Bachelor's degree in a related field and 2 years' experience.
• Excellent communication (written and verbal), presentation, organizational and interpersonal skills.
• Strong project management and ability to manage multiple projects at once.
• Knowledge of Microsoft Office suite.
• Some travel may be required to Manheim locations, regional meetings, and/or home office.
• Ability to work in a high performing, fast-paced environment.
• Ability to adapt to an ever-changing industry and react to change in a positive manner.

Responsibilities

• Develop local marketing strategy that aligns with location goals and objectives.
• Drives development and implementation of marketing tactics, events, and drives adoption of marketing best practices and brand alignment.
• Functions as a member of the leadership team from both a marketing and location perspective.
• Assesses campaign performance, client feedback, and identifies marketing ROI and reports results to leadership.
• Builds relationships with key dealers and commercial sellers and stakeholders across locations and field sales.
• Coordinates and manages initiatives alongside field sales including blitzes and new seller welcome campaigns.
• Oversees overall presence of assigned location ensuring signage and materials align with the brand.
• Leads a team of zero to one members and develops talent with ID&E at the forefront.
• Assists in managing marketing budget and ensures plans are delivered within investment.
• Partners with design resources to coordinate creative needs and manages vendor relationships.
• Travels to sister locations as required.
• Performs other duties assigned by auctions or marketing as needed.

Skills

Communication skills

Project management

Marketing

Team leadership

Salesforce

Microsoft Office

Education

Bachelor's degree

Marketing degree preferred

Tools

Salesforce

Microsoft Office

Job description

Imagine a place where you get to do something you love, and receive great pay, benefits and work-life balance in return. At Manheim (part of the Cox Automotive family of businesses), you don't have to imagine this scenario; it's our reality!

We're hiring a Marketing Specialist II to support Manheim Indianapolis, IN and Clarksville IN. You'll coordinate marketing plans and campaigns, working to ensure that marketing efforts align with both corporate and local goals. You'll work with people who are smart and creative (just like you!) and will experience opportunities to grow your career. Sound intriguing?

Taking a client centric approach, the Marketing Specialist II develops strategy and coordinates execution at assigned Manheim locations and partners with the Senior Manager, Marketing or Manager, Marketing and auction leadership to meet the goals of both the auctions and our clients. This role manages multiple initiatives and works in alignment with the Manheim Marketing team, field sales, and auction leadership to ensure that marketing efforts ladder up to and meet the overall goals of the business.

This role will support at least two Manheim operating locations and reports to the Senior Manager, Marketing or Manager, Marketing and has zero to one direct report. Candidate must be able to operate in a fast paced and ever evolving environment.

What You'll Do

• Works in partnership with Senior Manager, Marketing/Manager, Marketing, Manheim Marketing team, auction leadership, and field sales to develop local marketing strategy that aligns with location goals and objectives.
• Drives development and implementation of marketing tactics, event sales, sale day experience, and drives adoption of marketing best practices and alignment of the Manheim brand.
• Functions as a member of the leadership team from both a marketing and location perspective.
• Assesses campaign performance, client feedback, and identifies marketing ROI and reports results to Senior Manager, Marketing/Manager, Marketing and other key stakeholders.
• Builds relationships with key dealer and commercial sellers as well as stakeholders across the operating locations and field sales team.
• Coordinates and manages initiatives alongside field sales including blitzes and new seller welcome campaigns.
• Oversees overall presence of assigned location ensuring physical and digital signage and other point of sale materials are properly placed and visible to clients and aligns to the Manheim brand.
• Leads a team of zero to one physical and/or remote team members and manages performance regularly for growth and learning opportunities. Develops and motivates talent with ID&E at the forefront.
• Assists in managing marketing budget, and ensures plans are delivered within allocated investment.
• Partners with design resources to coordinate creative needs within Manheim brand guidelines and manages local vendor relationships.
• Travels to sister locations as required.
• Performs other duties assigned by auctions or Manheim Marketing as needed.

What's In It For You?

Here’s a sneak peek of the benefits you could experience as a Cox employee:

• A competitive salary and top-notch bonus/incentive plans.
• Exceptional work-life balance, flexible time-off policies, and accommodating work schedules.
• Comprehensive healthcare benefits, with multiple options for individuals and families.
• Generous 401(k) retirement plans with up to 8% company match.
• Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
• Professional development and continuing education opportunities.
• Access to financial wellness/planning resources.

Who You Are

Simply put, you're an organized person. Your communication skills - both written and verbal - are top-notch, and you're looking for a workplace where fun and creativity thrive. You also bring the following qualifications to the table:

Minimum:

• Bachelor's degree in related discipline and 2 years' experience in a related field. The right candidate could also have a different combination, such as a master's degree and up to 2 years' experience; or 6 years' experience in a related field.
• Excellent communication (written and verbal), presentation, organizational and interpersonal skills.
• Strong project management skills and the ability to manage multiple projects/programs at once.
• Knowledge of Microsoft Office suite
• Some travel may be required to Manheim locations, regional meetings, and/or home office.
• Ability to work in a high performing, fast-paced environment.
• Ability to adapt to an ever-changing industry and react to change in a positive manner.
• Ability to work under time constraints and meet deadlines.
• The ability to meet the physical demands of working at a Manheim auction location, including:
  • Ability to sit or stand for long periods of time.
  • Occasional exposure to outdoor weather conditions as well as noise, dust, and fumes in auction lanes where applicable
  • Being able to lift up to 25 pounds and perform physical movements such as stooping, bending, reaching and climbing stairs.
  • Requires physical ability and mental acuity to execute the duties of the position successfully within required timeframes to meet business requirements.

Preferred:

• Degree in marketing, business, or advertising.
• 1+ year of team leadership experience.
• Marketing strategy, data analysis, tactical execution, digital and traditional marketing, and project management skills.
• Proven success in developing and growing client relationships and supporting their business goals and objectives.
• Strong ability to build campaign strategy, execute via multiple channels, and analyze data.
• Budget management skills
• Knowledge of Salesforce or another CRM platform

USD 61,100.00 - 91,700.00 per year

Compensation:

Compensation includes a base salary in the range of $61,100.00 - $91,700.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

Benefits:

The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.

Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.

EOE, including disability/vets