- Support the development and execution of brand plans, messaging strategies, productpositioningand tactical marketing programs.
- Coordinate execution of marketing campaignsfor health care providers and patientsacrossadvertising channels,SEO,CRM,websites,eventsand sales channels.
- Coordinate cross-functional stakeholders including Marketing, Medical Affairs, Regulatory, Legal, Sales, Market Access,Operationsand external agency partners.
- Leadproject management includingweekly status meetings,timelines,project progresstracking,riskidentificationand proactivecommunication ofstatus updates to stakeholders.
- Partner with internal teams and external agencies to develop marketing materials and promotional assets.
- Manage the creative development process from briefing through final production, ensuring alignment withcorporate identity,brand strategy,and businessobjectives.
- Review creative executions for accuracy, consistency, and adherence to approved messaging and brand guidelines.
- Coordinate revisions and feedback among stakeholders to ensure efficient project progression.
Medical, Legal & Regulatory review management
- Prepare,submit, and track promotional materials through the Medical, Legal, and Regulatory (MLR) reviewsystem.
- Facilitate review meetings,consolidatestakeholder feedback, and manage revisions to ensuretimelyapprovals.
- Maintain documentation and version control ofallmaterials.
- Ensure all promotional materialscomply withregulatory requirements, company policies, and industry standards.
Operational Support
- Partner with Sales leadership to develop andmaintainsales tools, training materials, competitive intelligence resources, and field communication materials.
- Assistin managing marketing budgets and vendor invoicing.
- Support content management and asset organization across marketing platforms.
- Monitor campaign performance using CRM, digital, sales, and market data sources.
- Develop dashboards and reports that provide actionable insights and recommendations for optimization.
- S upport healthcare professional (HCP) marketing initiatives including sales aidseducational materials, email campaigns, and digital engagement programs.
- Support commercial launch planning and execution activitiesincludingpromotional material development, field force support,creativeagencyand launch milestone management.
Experience
- Bachelor's degree in Marketing, Business, Life Sciences, Communications, ora related field.
- 2-4years of experience in pharmaceutical, biotech,or life sciencesmarketing.
- Experience supporting pharmaceutical, diagnostic, or laboratory-developed testpromotional materialswith anunderstanding ofrelevantregulatory requirements.
- Experience withhealthcareprovideror patient marketing initiatives.
- Experience working with creative agencies and coordinating asset development.
Skills
- Proven ability to support product launches in pharmaceuticals,diagnosticsor devices.
- Strong project management and organizational skills with the ability to manage multiple priorities simultaneously.
- Ability to communicate effectively across Marketing, Medical, Regulatory and Operational teams and deliver high-quality work in a highly regulated environment.
- Ability to use or quickly learn MLR review systems such as Zen QMS or VeevaPromoMats, and CRM platforms such as Veeva CRM, Salesforce or Zoho CRM.
- Capability to execute digital marketing, content management, and omnichannel campaigns.
- Apersonal or professionalpassion forwomen's health.
- Collaborative mindset with the ability to build strong cross-functional relationships.
- Passionate about learningandimprovingboth thedepth and breadthofskills and capabilities.
- Comfortable in fast-paced,mid-size company.
Conceptra Biosciences is redefining access to reproductive healthcare. As a leader in the manufacturing of FDA-approved therapies and diagnostics for women’s health, we’re scaling a national platform that connects innovation, regulatory rigor, and compassion.