Marketing Specialist

Meritage Homes Corporation; Tampa (FL); Hybride; USD 65 000 - 85 000; Plein temps

Résumé du poste

Meritage Homes is seeking a Marketing Specialist to support the Division Marketing Leads in the Florida region. You will help execute the annual marketing plan, drive campaigns across communities and agent outreach, and ensure brand consistency to meet business goals.

You will develop collateral, manage website content, assist with social media and events, coordinate vendor setup, and handle CMS tasks in a fast-paced homebuilding environment.

Qualifications

• Bachelor's degree in Marketing or related field.
• 3+ years of marketing experience, preferably in homebuilding or real estate.
• Excellent written, verbal and interpersonal communication; write, edit and proofread materials.
• Experience managing corporate social media platforms.
• Advanced computer skills: MS Office, eblast, CMSs; photo editing; Adobe CS a plus.
• Results-oriented, highly organized, able to prioritize multiple projects in a fast-paced environment.
• Experience managing relationships with marketing-related vendors.
• Self-directed with initiative; team player.

Responsabilités

• Serve as marketing resource for Division Marketing Leads in the Florida Region.
• Strategically plan annual, quarterly and monthly marketing efforts including promotions, community marketing and agent outreach.
• Develop and execute marketing collateral and campaign materials; ensure adherence to brand standards.
• Perform periodic website audits; provide strategic suggestions for marketing positioning and content.
• Support divisional, regional and national marketing initiatives including special projects.
• Assist with coordination of planning and execution of agent events.
• Assist with content planning and posting on division social media channels.
• Responsible for some departmental administrative tasks including vendor set-up and contracting.

Connaissances

Marketing experience

Copywriting

Social media management

Vendor management

Team collaboration

Travel willingness

MS Office

Adobe Creative Suite

Formation

Bachelor's degree in Marketing or related field

Outils

MS Office

eblast systems

photo editing

website management systems

content management systems

Adobe Creative Suite

Description du poste

Responsibilities

The Marketing Specialist supports the Division Marketing Leads in the Florida region and assists in the execution of the annual marketing plan to contribute to the successful achievement of the division’s business plan goals. The Marketing Specialist will:

• Serve as marketing resource for the Division Marketing Leads in the Florida Region
• In conjunction with Division Marketing Leads, strategically plan the annual, quarterly and monthly marketing efforts to include incentive promotions, community marketing and agent outreach
• Responsible for the development and execution of marketing collateral and campaign materials; ensure adherence to brand standards
• Perform periodic website audits and ensure content is accurate and up-to-date; provide strategic suggestions for marketing positioning and content
• Support divisional, regional and national marketing initiatives including special projects as requested
• Assist with coordination of planning and execution of agent events
• Assist with content planning and posting on division social media channels
• Responsible for some departmental administrative tasks including vendor set-up and contracting

#LI-AJ3

Qualifications

• Bachelor's degree in Marketing or related field
• 3+ years of marketing experience, preferably in homebuilding or real estate
• Excellent written, verbal and interpersonal communication skills with strong attention to detail; ability to write copy, edit and proofread materials for grammar and content.
• Demonstrated experience managing corporate social media platforms
• Advanced computer skills with proficiency in MS Office applications (Word, Excel, PowerPoint), eblast systems, photo editing, website management systems, content management systems; Adobe Creative Suite applications a plus
• Results-oriented, highly organized and flexible with the ability to prioritize multiple projects and meet deadlines, often with frequent interruptions and changing circumstances, in a high-volume, fast-paced work environment
• Experience managing relationships with marketing-related vendors
• Self-directed; takes initiative, proactively addresses challenges
• Strong team player with the ability to work well within cross-functional teams
• Ability to travel to Jacksonville, Orlando, Tampa and South Florida markets as needed

Overview

Are you looking for an incredible career opportunity? Then Meritage Homes is the place for you! From the homes we build to the careers we offer, we are focused on delivering a Life.Built.Better.® Meritage is committed to building energy-efficient and affordable entry-level and first move-up homes across the US. We are looking for candidates who are excited about furthering their careers, as well as bringing their authentic self every day to be part of an inclusive organization. Meritage was certified a Great Place To Work for a fourth year in a row. Meritage has delivered over 210,000 homes in its 41-year history, and has a reputation for its distinctive style, quality construction, and award-winning customer experience. Meritage is looking for professionals who are self-starters and want to help our organization grow by providing new and innovative ideas.

When joining Meritage Homes, you and your career can benefit in several ways, including:

• A work environment that encourages creativity and innovative ideas from every level
• An organization that lives by its core values everyday
• Team atmosphere where every individual is considered a vital asset
• State of the art technology to provide an optimal working environment
• A competitive pay structure
• Strong benefits
• Flexibility in work-life integration
• Team-oriented environment where all individuals play an integral role in the company
• Opportunity to further your career in a growing national organization
• Maintain a competitive drive to be the best