Marketing Science Lead

Agentio Inc.; New York (NY); On-site; USD 180,000 - 275,000; Full time

Benefits offered by this job

Flexible PTO

Comprehensive Health Coverage

Dental & Vision Plans

401(k) Retirement Plan

$100 Monthly Lifestyle Credit

Free Lunch 5x a week

Gym in the building

Job summary

A leading marketing technology company in New York is seeking a Marketing Science Lead to establish and define measurement practices for creator marketing. The role involves partnering with major brands to develop effective measurement strategies, driving a global roadmap for measurement solutions, and shaping industry standards. Ideal candidates have over 7 years in marketing analytics and a strong quantitative background. Exceptional communication skills and a builder mindset are essential for this position, which offers competitive compensation and benefits.

Qualifications

• 7–10+ years of experience in marketing analytics or measurement science.
• Deep expertise in Marketing Mix Models, Incremental Lift testing, Multi-Touch Attribution.
• Advanced degree in Statistics, Economics, or Math.

Responsibilities

• Define industry standards for creator performance measurement.
• Partner with sophisticated marketers on bespoke measurement strategies.
• Drive the global measurement roadmap with Product and Engineering.

Skills

Marketing analytics

Measurement science

Ad-tech consulting

SQL

Python

Education

Masters or PhD in quantitative field

Tools

Marketing Mix Models (MMM)

Incremental Lift testing

Multi-Touch Attribution

Job description

About Agentio

Agentio enables marketers to buy creator led ads as easily and scalably as Meta or Google ads—automating sourcing, pricing, contracting, delivery, and measurement—so work that took months now happens in minutes.

We’re on a mission to transform a $800B digital ad ecosystem by shifting digital ad spend into the hands of creators. That means better outcomes for marketers and enabling creators to live off their work—finally being paid in proportion to the value they create. That shift is accelerating: Unilever’s CEO has said the company will move roughly half of its ad budget into social and creators—Unilever is among the world’s largest advertisers, spending around $9–10B annually. As these dollars move, they need performance-grade pipes; Agentio is how those dollars flow to creators with the speed, control, and measurement marketers expect. We enable brands like Uber, DoorDash, and Bombas to run creator campaigns with the same rigor, control, and accountability as their core performance channels.

Agentio has raised $56M to date at a $340M valuation, including a recent Series B led by Forerunner, which followed our Series A within a calendar year. Our investors also include , Craft, and AlleyCorp

About the Role

Agentio is seeking a Marketing Science Lead to establish our measurement practice as we scale creator marketing as performance infrastructure for brands. As the creator economy matures from experimentation to essential layer, advertisers need rigorous frameworks to measure ROI and optimize creator investments. You'll be the analytical architect who defines how clients measure success, influences what we build, and shapes industry standards for creator marketing effectiveness.

What You'll Do

• Define the Standard for Creator Performance: Act as the chief architect for how the industry quantifies creator marketing. You will establish the frameworks that integrate Agentio into the world’s most sophisticated Marketing Mix Models (MMM), ensuring our platform is recognized as essential infrastructure, not just another social channel.

• Become a Trusted Advisor: Partner with the most sophisticated marketers in the world (e.g., Uber, DoorDash, Mint Mobile) to design bespoke measurement strategies. You will build high-level credibility as their go-to consultant for incrementality, brand lift, and sales attribution.

• Drive the Global Measurement Roadmap: Partner deeply with Product and Engineering to translate complex client needs into a world-class measurement suite. You will anticipate where the industry is headed and build the "performance-grade pipes" to get there.

• Establish the Agentio Intelligence Engine: Lead the effort to transform raw campaign data into proprietary market intelligence. You will conduct high-level meta-analyses and causal inference studies to develop the playbooks that prove how creator marketing drives outcomes across Retail, CPG, and App-Gen verticals.

• Scale the Practice: Develop the operational standards, playbooks, and benchmarks that will allow the measurement function to scale alongside our rapid revenue growth.

You

• The Profile: You have 7–10+ years of experience in marketing analytics, measurement science, or ad-tech consulting. You’ve likely led measurement for a major platform or a sophisticated performance-driven brand.

• Measurement Architect: You possess deep expertise in the "holy trinity" of modern measurement: MMM, Incremental Lift testing (RCTs/Geo-testing), and Multi-Touch Attribution. You don't just use these tools; you understand the math and the "why" behind them.

• High-Floor, High-Ceiling: You are a "hungry" builder. You are comfortable defining a 3-year strategic vision for a CMO, but you are equally excited to roll up your sleeves and write the SQL or Python script that generates a first-of-its-kind benchmark report.

• Product Thinker: You have a "builder" mindset. You don't want to run the same manual report twice; you want to work with Engineering to automate your insights into a scalable, in-platform measurement product.

• Exceptional Communicator: You can navigate complex technical conversations with data scientists while effectively translating those concepts into business-value recommendations for C-suite stakeholders.

• Quantitative Foundation: You likely hold an advanced degree (Masters or PhD) in a quantitative field (Statistics, Economics, Math) and have a track record of applying causal inference to complex marketing questions.

Why Agentio?

• Foundational Role: You aren't just joining a team; you are building the function. You define how an emerging category measures success.

• Strategic Positioning: We are infrastructure partnering with agencies and holdcos, not displacing them—this gives you access to the sophisticated measurement conversations in the industry.

• Unrivaled Momentum: Backed by top-tier investors (Benchmark, Forerunner, Craft) and recognized as a Forbes Next Billion Dollar Startup.

• Category Leadership: Help move billions of dollars into the hands of creators by providing the rigor and accountability that the world's largest advertisers demand.

Benefits & Perks

• Flexible PTO – Take the time you need to recharge

• Comprehensive Health Coverage – Top medical plan through Aetna

• Dental & Vision Plans – Protect your smile and your sight with coverage from Guardian

• 401(k) Retirement Plan – Invest in your future while you build your career

• $100 Monthly Lifestyle Credit – Use it to shop with our amazing Agentio Brand Partners

• Free Lunch 5x a week!

• Gym in the building! —Your workout, right downstairs

The estimated base compensation for this role is between $180,000 & $275,000. Individual compensation is determined by skills, qualifications, and experience. In addition, this role is eligible equity, and competitive benefits.

Agentio is an equal-opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.