Marketing Operations Manager

Remote; Greenland (NH); Remote; USD 34,000 - 90,000; Full time

Job summary

An innovative company is seeking a Marketing Automation Specialist to enhance their marketing operations. In this exciting role, you will manage technical setups, optimize workflows, and leverage data to drive campaign success. You'll collaborate with diverse teams to ensure seamless integration of marketing tools and enhance the customer experience. If you thrive in a dynamic environment that values creativity and expertise, this opportunity is perfect for you. Join a forward-thinking organization that empowers its employees to balance work and life while making a global impact.

Benefits

Budget for local in-person social events

Flexible work schedule

Remote work opportunities

Employee growth and development programs

Qualifications

• Experience in Salesforce and HubSpot is essential.
• Strong background in marketing automation and operations required.
• Ability to collaborate with cross-functional teams is crucial.

Responsibilities

• Manage marketing technical setups and automation tools.
• Optimize lead flow and assignment processes.
• Document and maintain tech stack architecture.

Skills

Salesforce

HubSpot

LeanData

Data enrichment tools

Marketing automation

Lead enrichment

Funnel building

Automated workflows

Tools

HubSpot

Salesforce

LeanData

Appcues

Livestorm

Qualified

Zoominfo

Crunchbase

Clay

Job description

Remote is solving global remote organizations’ biggest challenge: employing anyone anywhere compliantly. We make it possible for businesses big and small to employ a global team by handling global payroll, benefits, taxes, and compliance. Check out remote.com/how-it-works to learn more or if you’re interested in adding to the mission, scroll down to apply now.

Not only do we encourage folks from all ethnic groups, genders, sexuality, age, abilities, disability status and any other under-represented group to apply, but we prioritize a sense of belonging. We have 4 ERGs (Women, Disability, Queer, Minorities in Tech) who meet regularly with the People team. During your interviews and beyond, we ask & encourage anybody who needs an accommodation to request one from their recruiter.

At Remote, we embrace AI as a valuable tool while prioritizing human creativity and authenticity. We look forward to meeting candidates who balance innovation with genuine expertise and experience. To learn more about Remote's AI guidelines check see here.

All of our positions are fully remote. You do not have to relocate to join us!

Key Responsibilities

• Manage Remote’s marketing technical setups which includes campaign building, workflow automation, data segmentation, form implementation, vendor ownership, integration etc.
• Management of marketing automation tools (HubSpot, Salesforce, Appcues, Livestorm, Qualified, LeanData etc.) to increase the value and awareness of Remote’s products and to drive increases in adoption/activation.
• Management of leads sourced from different activities: events, content syndication, webinars, partnership etc.
• Maintain critical data list and clearly understand how to best leverage prospect, customer, and employee data through customer’s lifecycle marketing
  • Cleansing, enriching, and uploading prospect lists from various marketing initiatives (ie. events, webinars, third-party acquisition, etc.)
  • Drive and maintain process documentation and trainings across the growth department.
• Build strong relationships with wider Remote’s department and leverage revenue operations tools (LeanData, Outreach, Zoominfo, Crunchbase, Clay etc.) to support cross-functional automations, lead routing and engagement
  • Troubleshoot and solve complex technical issues between Salesforce and HubSpot.
  • Review and optimize lead flow/assignment processes to reduce complexity.
  • Ensure that the Marketing tools are configured in a way to deliver/support our Marketing channel activities and co-exist with cross-functional tools (non conflict and non-duplicative).
  • Manage data mapping between the Remote platform and Hubspot/Salesforce.
• Comprehensively understand business objectives and cross-functional team goals and translate these into optimized processes for campaign planning, data segmentation, and performance measurement.
• Document and maintain tech stack architecture, technical workflows, and critical business management changes.

What you bring

• Must have experience in Salesforce, HubSpot, LeanData, Data enrichment tools.
• Experience in Marketing automation or operations field.
• Experience in lead enrichment, funnel building and automated workflows.
• Demonstrated strength in collaborating with cross-functional teams, understanding technical concepts, event operations, guiding strategy, and delivering positive results for stakeholders.

Practicals

• You'll report to: Manager, CRM & Lifecycle Marketing.
• Team: Performance Marketing - CRM & Lifecycle Marketing.
• Location: For this position we welcome everyone to apply, but we will prioritize applications from the following locations as we encourage our teams to diversify.
• Start date: As soon as possible.

Remote Compensation Philosophy

Remote's Total Rewards philosophy is to ensure fair, unbiased compensation and fair equity pay along with competitive benefits in all locations in which we operate. We do not agree to or encourage cheap-labor practices and therefore we ensure to pay above in-location rates. We hope to inspire other companies to support global talent-hiring and bring local wealth to developing countries.

At first glance our salary bands seem quite wide - here is some context. At Remote we have international operations and a globally distributed workforce. We use geo ranges to consider geographic pay differentials as part of our global compensation strategy to remain competitive in various markets while hiring globally.

The base salary range for this full-time position is $34,300 USD - $90,000 USD. Our salary ranges are determined by role, level and location, and our job titles may span more than one career level. The actual base pay for the successful candidate in this role is dependent upon many factors such as location, transferable or job-related skills, work experience, relevant training, business needs, and market demands. The base salary range may be subject to change.

At Remote, we foster internal mobility as a key element of our culture of employee growth and development, supported by a compensation philosophy that guarantees pay equity and fairness. Therefore, all compensation changes associated with an internal move will be reviewed by the Total Rewards & People Enablement team on a case by case basis.

Our full benefits & perks are explained in our handbook at remote.com/r/benefits. As a global company, each country works differently, but some benefits/perks are for all Remoters:

• Budget for local in-person social events or co-working spaces.

How you’ll plan your day (and life)

We work async at Remote which means you can plan your schedule around your life (and not around meetings). Read more at remote.com/async.

You will be empowered to take ownership and be proactive. When in doubt you will default to action instead of waiting. Your life-work balance is important and you will be encouraged to put yourself and your family first, and fit work around your needs.

If that sounds like something you want, apply now!

How to apply

• Please fill out the form below and upload your CV in PDF format.
• We kindly ask you to submit your application and CV in English, as this is the standardised language we use here at Remote.
• If you don’t have an up-to-date CV but you are still interested in talking to us, please feel free to add a copy of your LinkedIn profile instead.

We will ask you to voluntarily tell us your pronouns at the interview stage, and you will have the option to answer our anonymous demographic questionnaire when you apply below. As an equal employment opportunity employer it’s important to us that our workforce reflects people of all backgrounds, identities, and experiences and this data will help us to stay accountable. We thank you for providing this data, if you choose to.

Please note we accept applications on an ongoing basis.

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