Marketing Operations Engineer

Blackthorn.io; Maryland; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Stock options

Flexible work week

$400 office stipend

Maternity/Paternity leave

Student loan debt assistance

Pledge 1% - time off for nonprofits

Health insurance contribution (US)

529 college fund assistance

Job summary

Blackthorn turns Salesforce CRM into event planning software and embraces a remote-first culture. We seek a Marketing Operations Engineer to own and optimize our marketing systems, sell‑side tech stack, and data flows across analytics and automation.

You will build AI-powered automations, dashboards, and lead-routing workflows, partnering with marketing, sales, and revops to improve attribution and ROI.

Qualifications

• Experience in B2B marketing operations or a similar technical role.
• Significant experience with MCP, AI tooling, and Github operations.
• Strong hands-on experience with Salesforce and marketing automation platforms.
• Familiarity with Salesforce Marketing Cloud, Qualified and Apollo.

Responsibilities

• Own and optimize the marketing tech stack including Salesforce, Marketing Cloud, Qualified and Apollo.
• Maintain and optimize integrations between marketing, sales, and revops systems.
• Build and improve marketing automation workflows, lead routing, segmentation, and nurturing campaigns.
• Manage website updates, landing pages, and forms using AI-powered and no-code tools.
• Build dashboards and reports to track campaign performance and funnel metrics.
• Maintain data accuracy and quality across marketing platforms.
• Identify and resolve technical issues across marketing systems.
• Partner with marketing, sales, and revops teams to improve lead management and conversion rates.

Skills

B2B marketing operations

Salesforce

Marketing automation

AI tooling

Github operations

APIs & integrations

Analytics & dashboards

CMS platforms

Tools

Salesforce

Marketing Cloud (Pardot)

Qualified

Apollo

CMS platforms

Job description

Role: Marketing Operations Engineer

Description: We’re looking for a highly technical, hands‑on Marketing Operations Engineer to own and optimize the systems, tools, and processes that power our marketing engine. This role sits at the intersection of marketing, sales, technology, and analytics. You'll manage our marketing technology stack, ensure systems work seamlessly together, improve campaign execution, and deliver accurate performance reporting. The ideal candidate is a technically savvy problem‑solver who thrives on building efficient systems, leveraging AI and automation, and turning complex marketing operations into scalable processes.

What You'll Do

• Own and manage our marketing technology stack, including Salesforce, Marketing Cloud (Pardot), Qualified, Apollo, aspects of the website, and any other app that touches Marketing.
• Maintain and optimize integrations between marketing, sales, and revenue operations systems.
• Build and improve marketing automation workflows, lead routing, segmentation, and nurture campaigns.
• Manage website updates, landing pages, and forms using AI-powered and no-code tools.
• Build dashboards and reports to track campaign performance, lead generation, funnel metrics, and marketing ROI.
• Maintain data accuracy, consistency, and quality across marketing platforms.
• Identify and resolve technical issues across marketing systems.
• Partner with marketing, sales, and revops teams to improve lead management and conversion rates.

What We Look For

• Experience in B2B marketing operations, marketing technology, or a similar technical role.
• Demonstrates significant experience with MCP, AI-tooling, Github operations, and self-reliance.
• Strong hands‑on experience with Salesforce and marketing automation platforms.
• Familiarity with Salesforce Marketing Cloud, Qualified, Apollo, and similar tools.
• Understanding of APIs, system integrations, data flows, and automation workflows.
• Experience managing websites, landing pages, forms, and CMS platforms.
• Ability to build dashboards, analyze marketing performance, and manage campaign attribution.
• Ability to work independently and take ownership of technical projects from start to finish.
• Strong communication skills and ability to collaborate across marketing, sales, and revenue operations.
• A proactive, resourceful mindset with a willingness to learn new tools and technologies.

What we offer

• An incredible team of smart and supportive people
• A deep feeling of satisfaction and completion
• Fully remote global team working from home
• Stock options for every employee
• Flexible work week
• $400 office stipend
• Maternity/Paternity leave
• Student loan debt assistance
• Pledge 1% - time off during the year for helping nonprofits
• Health insurance contribution (if in the US)
• Children's 529 college fund assistance (if in the US)

About Blackthorn

Blackthorn turns any organization's Salesforce® CRM into event planning software powered by their connected data. We're a growing, distributed team with teammates across the globe, and we build Salesforce-native tools that help teams create events, engage attendees, process payments, and measure success — all without leaving their CRM. Our customers range from tiny nonprofits to global corporations, and our products are known for going live in hours, not weeks. We believe the best enterprise software should feel as intuitive as the apps you use every day.

Why our work matters

Most event management tools force teams to juggle disconnected systems, wrestle with flimsy integrations, and spend more time syncing data than planning events. We're building the alternative: a connected platform inside Salesforce that gives organizations richer analytics to prove event ROI, better attendee experiences through personalization and automation, and the flexibility to fit any workflow. Every feature we ship helps our customers spend less time on logistics and more time on the events themselves.

What the job will bring you

A deep level of satisfaction through ownership of your role. You'll get more autonomy than at other companies (our team has told us). Connection. Our team is tightly knit, assisted through occasional team meetups (as we're remote). Challenge. We're trying to move as quickly as possible. This is not for you if you want to sit back and chill. As Ray Dalio says about life, "Meaningful work and meaningful relationships" provide meaning to life. We aim to bring this.

While we are a remote‑first culture, we are currently only able to accept applicants in AZ, CA, CO, FL, GA, IL, KY, MD, MI, MN, MO, MT, NC, NH, NJ, NY, OH, PA, SC, SD, TX, VA, WA, and WI