Marketing Operations Associate

Principal Financial Services, Inc.; Des Moines (IA); On-site; USD 58,900 - 70,000; Full time

Job summary

Principal Financial Services, Inc. is seeking a Marketing Operations Associate focused on project management and traffic coordination for marketing campaigns. The role emphasizes collaboration, detail orientation, and effective communication with multiple stakeholders.

You will intake and assign Salesforce Marketing Cloud work, collaborate across teams, and help optimize processes while maintaining clear timelines. Hybrid work from our Des Moines headquarters with in-office days will apply.

Qualifications

• Bachelor's degree, or equivalent experience, in marketing, communications, advertising, or related field.
• 2+ years of proven work experience as a traffic coordinator, marketing analyst, or marketing coordinator.
• Proven experience managing projects in matrixed organizations.
• Must be able to juggle multiple projects at a time while maintaining sharp attention to detail.
• Demonstrable ability to communicate, present, and influence key stakeholders.
• Must have strong interpersonal and decision‑making skills.
• Need strong customer service skills as well as the ability to connect and interact with a wide variety of people.
• Ability to present ideas, negotiate, and solve problems.
• Great listening, written, and verbal communication skills.
• Experience using Confluence and Microsoft Teams, or similar tools.
• Experience using workflow management software, such as Wrike, JIRA, or other systems.

Responsibilities

• Intake, organize, prep, and assign Salesforce Marketing Cloud design and deployment requests.
• Collaborate with stakeholders to understand needs and connection points.
• Establish and nurture a collaborative environment with multiple stakeholders.
• Help evolve our processes with an eye toward optimization, collaboration, and efficiency.
• Keep teammates and business partners aligned with clear, ongoing communication and timeline management.
• Uphold project management collaboration tool standards and best practice.

Skills

Traffic coordination

Project management

Stakeholder communication

Attention to detail

Cross-functional collaboration

Customer service

Presentation

Negotiation

Written communication

Education

Bachelor's degree in marketing or related field

Equivalent experience

Tools

Confluence

Microsoft Teams

Wrike

JIRA

Job description

What You'll Do

We are looking for a strong communicator who is organized, tech‑savvy, and has strong project management skills to work on our Marketing Operations & Technology team as a Marketing Operations Associate, focusing on project management and traffic coordination for marketing campaigns. This is a highly collaborative and extremely detail‑oriented role!

Here is how you'll spend your day:

• Intake, organize, prep, and assign Salesforce Marketing Cloud design and deployment requests.
• Collaborate with stakeholders to understand needs and connection points.
• Establish and nurture a collaborative environment with multiple stakeholders.
• Help evolve our processes with an eye toward optimization, collaboration, and efficiency.
• Keep teammates and business partners aligned with clear, ongoing communication and timeline management.
• Uphold project management collaboration tool standards and best practice.

Operating at the intersection of financial services and technology, Principal builds financial tools that help our customers live better lives. We take pride in being a purpose‑led firm, motivated by our mission to make financial security accessible to all. Our mission, integrity, and customer focus have made us a trusted leader for more than 145 years!

Who You Are

• Bachelor's degree, or equivalent experience, in marketing, communications, advertising, or related field.
• 2+ years of proven work experience as a traffic coordinator, marketing analyst, or marketing coordinator.
• Proven experience managing projects in matrixed organizations.
• Must be able to juggle multiple projects at a time while maintaining sharp attention to detail.
• Demonstrable ability to communicate, present, and influence key stakeholders.
• Must have strong interpersonal and decision‑making skills.
• Need strong customer service skills as well as the ability to connect and interact with a wide variety of people.
• Ability to present ideas, negotiate, and solve problems.
• Great listening, written, and verbal communication skills.
• Experience using Confluence and Microsoft Teams, or similar tools.
• Experience using workflow management software, such as Wrike, JIRA, or other systems.

Salary Range (Non‑Exempt expressed as hourly; Exempt expressed as yearly)

$58,900 – $70,000 per year

Time Off Program

Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short‑term illness. Employees don't accrue a bank of time off under FTO and there is no set number of days provided.

Pension Eligible

Yes

Location

This role will be located at Principal World Headquarters in Des Moines, IA and will benefit from a hybrid work arrangement with 3 days a week in the office in a typical work week.

Work Authorization/Sponsorship

At this time, we're not considering applicants that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future to work in the United States. This includes, but is not limited to, F1‑OPT, F1‑CPT, H‑1B, TN, L‑1, J‑1, etc.

Principal is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.