Marketing Manager, Global Consulting Services

Deloitte France; Grand Rapids (MI); On-site; USD 90,000 - 150,000; Full time

Job summary

Deloitte Global is seeking a strategic marketing professional to lead end-to-end market activation programs aligned to Global Consulting priorities. You will apply strategy-first thinking and manage campaigns, assets, and communications across diverse geographies.

You will partner with Member Firms and external agencies to enable local execution at scale, leveraging data to optimize outcomes and storytelling for senior stakeholders.

Qualifications

• 6+ years of experience in strategic marketing, market activation, demand generation, or go‑to‑market roles.
• Proven experience with complex, multi‑stakeholder programs in a matrixed or global environment.
• Strong strategic and marketing acumen with the ability to translate strategy into execution.
• Deep understanding of consulting, professional services, or B2B environments.
• Demonstrated success designing programs that enable local execution at scale.

Responsibilities

• Design and oversee end-to-end market activation programs aligned to Global Consulting priorities.
• Lead campaigns including assets, web copy, and external communications.
• Collaborate with Member Firm marketing leads and external agencies to enable local execution.

Skills

Strategic marketing

Demand generation

Go-to-market

Multi-stakeholder programs

Matrixed/global environment

Job description

Deloitte Global is the engine of the Deloitte network. Our professionals reach across disciplines and borders to develop and lead global initiatives. We deliver strategic programs and services that unite our organization.

Work you'll do

Strategic Market Activation Support

• Manage and support the end-to-end design and execution of high-impact market activation programs aligned to Global Consulting strategic priorities and growth plays.

• Apply strategy-first, insight-led approach-grounded in market sensing, client needs, and performance data.

• Strong command of Deloitte Voice, Brand guidelines and communications best practices to develop on-brand campaigns.

Campaign & Program Ownership

• Develop campaigns aligned with GCS strategy, translating stakeholder needs into clear briefs, innovative assets, and modular toolkits that enable efficient, consistent local execution without reinvention.

• Lead end‑to‑end campaign execution including management of campaign assets, including web copy, internal and external communications, and KX and Deloitte Resources content.

Member Firm & Ecosystem Enablement

• Build strong relationships and partner with Member Firm marketing leads, internal agencies and external agencies, to co-create, enable, and activate programs aligned to local market needs.

• Use and design activation models that work across different maturity levels, geographies, and operating environments.

Performance & Impact Management

• Analyze success metrics and performance narratives tied to pipeline, demand, and commercial outcomes (not just activity).

• Use data and insights to continuously refine activation approaches, improve adoption, and increase impact.

• Communicate results crisply to stakeholders at all levels, connecting marketing activity to business outcomes.

Stakeholder Partnership

• Collaborate confidently with GCS Leadership, Global Growth, Industry and Solution Leaders, and adjacent teams (Brand, PR/Comms, Channel & Performance).

• Effectively communicated and build alignment across diverse stakeholders and navigate ambiguity with credibility and judgment.

• Support the evolution of the Global Consulting Market Activation operating model and ways of working.

Team & Capability Leadership

• Support and mentor team members and contribute to a collaborative, high-performing team culture.

• Champion the adoption of modern demand generation, performance marketing, and AI-enabled marketing approaches where appropriate including the creation and sharing of reusable templates, standards, and best practices playbooks that strengthen capabilities across the network.

• Build and strengthen community, knowledge sharing, and repeatable best practices across the GCS ecosystem.

The team

Deloitte's Global Consulting Services professionals support our global businesses to drive impact and create enduring value for clients in Strategy, Risk & Transactions (SR&T) and Technology & Transformation (T&T). We deliver purpose-driven services and solutions and provide a consistent, best-in-class "One Deloitte" experience around the world.

Qualifications

Required

• 6+ years of experience in strategic marketing, market activation, demand generation, or go‑to‑market roles.

• Proven experience with complex, multi‑stakeholder programs in a matrixed or global environment.

• Strong strategic and marketing acumen with the ability to translate strategy into execution.

• Deep understanding of consulting, professional services, or B2B environments.

• Demonstrated success designing programs that enable local execution at scale.

Preferred

• Experience working in or with global, multi‑market professional services organizations.

• Exposure to industry-based go-to-market models, solution portfolios, and integrated offerings.

• Strong performance orientation with fluency in metrics, insights, and outcome-based storytelling.

• Comfort leading through ambiguity, transformation, and change.

Limited immigration sponsorship may be available.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.