Marketing Manager – Construction & Geotech Growth

Construction Material Testing

Birmingham (AL)

On-site

USD 75,000 - 100,000

Full time

14 days+
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Job summary

Construction Material Testing is seeking a Marketing Manager to own the website, SEO, local listings, and analytics. You will maintain the qualifications package, project sheets, resumes, and proposal templates used across pursuits.

Work with engineers to produce a content calendar of technical articles, project stories, and case material. You’ll run outreach campaigns (email, LinkedIn, trade events) and report results monthly, ensuring brand consistency across all channels.

Qualifications

  • 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
  • Hands-on with a modern website stack, search analytics, and a CRM.
  • Writes clean, specific copy.
  • Has built proposals or qualifications packages for professional services pursuits.
  • Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

  • Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
  • Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
  • Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge.
  • Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly.
  • Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing
AEC/construction sector
Website stack
Search analytics
CRM
Copywriting
Proposals packages
Calendar management

Tools

CRM software
Analytics tools
SEO tools

Job description

Construction Material Testing is seeking a Marketing Manager to own the website, SEO, local listings, and analytics. You will maintain the qualifications package, project sheets, resumes, and proposal templates used across pursuits.

Work with engineers to produce a content calendar of technical articles, project stories, and case material. You’ll run outreach campaigns (email, LinkedIn, trade events) and report results monthly, ensuring brand consistency across all channels.

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