Marketing Manager, Amazon Grocery, Amazon Grocery

Amazon; Austin (TX); On-site; USD 81,000 - 141,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Paid time off

Parental leave

Disability accommodations

Job summary

Amazon is seeking a Marketing Manager to own content and placement execution across the Amazon Grocery storefront. This role sits on the WWGS Amazon Grocery Marketing team to deliver full-funnel strategy and performance in a One Grocery context for customers.

You will manage campaigns, build testing programs, report on performance, and drive automation including AI-based tooling. The role requires coordinating with senior stakeholders and cross-functional partners in NA and beyond.

Qualifications

• 4+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience with Excel or Tableau for data analysis.
• Experience building cross-functional programs or campaigns from concept to completion.
• Experience producing marketing materials for Owned & Operated channels.
• Experience in brand identity and voice development.
• Experience creating brand marketing content.

Responsibilities

• Launch and manage marketing projects to hit funnel, revenue, and profitability goals.
• Own campaign performance reporting.
• Lead campaign moderation workflows and content standards.
• Design storefront testing programs and scalable guidelines.
• Analyze metrics to identify growth opportunities and inform strategy.
• Coordinate content calendar and align with trade planning.
• Drive improvements and AI-based tooling to streamline content execution.
• Develop clear requirements and communicate with senior stakeholders.
• Lead knowledge-sharing forums across NA and partner teams.
• Participate in recruiting and hiring.

Skills

Data-driven marketing

Cross-functional programs

Marketing analytics (Excel/Tableau)

Brand identity & voice

Marketing content creation

Campaign reporting

Tools

Marketo

Tableau

Salesforce

Job description

Description

We're looking for a Marketing Manager to own content and placement execution across the Amazon Grocery storefront. This role sits on the WWGS Amazon Grocery Marketing team, which is responsible for devising full-funnel strategy, marketing tooling, automation, and performance in a One Grocery context to deliver a seamless shopping experience for our customers.

You'll own application and merchandising guidance of the grocery style guide, integrated campaign moderation workflows, campaign efficacy tracking and testing execution, along with supporting key other business initiatives. This is a role for someone who can manage multiple projects under ambiguity where the objective is defined but the path may require complex, cross-functional solutions.

Key job responsibilities

• Own the launch and management of critical marketing projects to hit customer funnel, revenue, and profitability goals.
• Own campaign performance reporting for the business.
• Own campaign moderation workflows, driving quality, approval rates, and content standards.
• Design and run storefront testing programs, building testing frameworks where none exist and turning learnings into repeatable, scalable page guidelines.
• Run marketing performance deep dives, analyzing metrics to find growth opportunities and inform strategy.
• Own team intake mechanism and content calendar, aligning to trade planning guidance.
• Drive improvements and automation (including AI-based tooling) to streamline content execution across teams.
• Plan and develop clear requirements, communicate effectively with senior stakeholders, proactively surface risks, and clear blockers.
• Lead recurring forums and mechanisms for knowledge sharing and alignment across NA and partner teams.
• Participate in recruiting and hiring

Basic Qualifications

• - 4+ years of professional non-internship marketing experience
• - Experience using data and metrics to drive improvements
• - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• - Experience using Microsoft Excel to manipulate and analyze data
• - Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• - Experience producing marketing promotional material for Owned & Operated channels
• - Experience in brand identity and voice development
• - Experience creating brand marketing content

Preferred Qualifications

• - Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
• - Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .

USA, TX, AUSTIN - 80,600.00 - 141,100.00 USD annually
USA, WA, Seattle - 82,700.00 - 141,100.00 USD annually