Marketing Manager

AMETEK; Norwood (MA); On-site; USD 120,000 - 140,000; Full time

Job summary

UEI, a unit of AMETEK, is seeking a Marketing Manager to lead the marketing strategy and day-to-day execution across channels, programs and operations. This role partners with sales, product management, engineering and other AMETEK stakeholders to advance business priorities.

You will translate market insights into measurable growth, strengthen UEI's brand and digital presence, manage a marketing team, and expand the AI-enabled marketing toolset while maintaining brand controls.

Qualifications

• Bachelor’s degree in marketing, business, communications or related field.
• 7+ years in B2B marketing, including 3+ years leading people, programs or cross-functional marketing work.
• 5+ years executing integrated campaigns across content, digital, events, social, advertising and lead generation.
• 3+ years of experience with marketing automation, CRM, analytics and reporting tools, including campaign measurement, lead management and attribution.
• Experience applying AI tools to marketing workflows, content, research, analytics, automation or operations, with documented human review and quality controls.

Responsibilities

• Own UEI's integrated marketing strategy, annual plan and budget, aligning investments with growth priorities, target markets and revenue goals.
• Lead and develop the marketing team, setting clear priorities, ownership, workflows and performance expectations.
• Direct technical content, product launches, campaigns, video, email and sales enablement.
• Own website strategy, UX, conversion, content governance, SEO, AEO and GEO.
• Expand UEI's AI-enabled marketing toolset, workflows and agents while maintaining human oversight, source validation and brand controls.
• Oversee marketing operations, automation, data quality, lead management, nurture and attribution in partnership with sales.
• Manage trade shows and events, including strategy, budget, logistics, messaging, lead capture and follow-up.
• Lead social media, digital advertising, trade media and email programs that build awareness and generate qualified demand.
• Establish KPIs, dashboards and reporting that translate performance into actionable recommendations.
• Manage UEI brand standards, messaging, visual consistency, approvals and quality across channels.
• Manage agencies, vendors, schedules and resources to deliver high-quality work on time and within budget.
• Use market research, competitive intelligence and customer insights to identify growth opportunities and strengthen positioning.

Skills

Marketing strategy

Team leadership

AI in marketing

CRM

Analytics & reporting

Lead generation

Cross-functional collaboration

Education

Bachelor’s degree in marketing, business, communications

Tools

Marketing automation

CRM

Analytics tools

Job description

The Marketing Manager will lead United Electronic Industries' (UEI's) marketing strategy and oversee day-to-day execution across channels, programs and operations. Reporting to the Director of Marketing, this role will manage and develop the marketing team. The position will partner closely with sales, product management, engineering and other AMETEK stakeholders to advance business priorities. The successful candidate will translate market insights into measurable growth, strengthen UEI's brand and digital presence, and expand the responsible use of AI across the marketing organization.

Key Responsibilities

• Own UEI's integrated marketing strategy, annual plan and budget, aligning investments with growth priorities, target markets and revenue goals.
• Lead and develop the marketing team, setting clear priorities, ownership, workflows and performance expectations.
• Direct technical content, product launches, campaigns, video, email and sales enablement.
• Own website strategy, UX, conversion, content governance, SEO, AEO and GEO.
• Expand UEI's AI-enabled marketing toolset, workflows and agents while maintaining human oversight, source validation and brand controls.
• Oversee marketing operations, automation, data quality, lead management, nurture and attribution in partnership with sales.
• Manage trade shows and events, including strategy, budget, logistics, messaging, lead capture and follow-up.
• Lead social media, digital advertising, trade media and email programs that build awareness and generate qualified demand.
• Establish KPIs, dashboards and reporting that translate performance into actionable recommendations.
• Manage UEI brand standards, messaging, visual consistency, approvals and quality across channels.
• Manage agencies, vendors, schedules and resources to deliver high-quality work on time and within budget.
• Use market research, competitive intelligence and customer insights to identify growth opportunities and strengthen positioning.

Minimum Qualifications

• Bachelor’s degree in marketing, business, communications or a related field.
• 7+ years of experience in B2B marketing, including 3+ years of experience leading people, programs or cross-functional marketing work.
• 5+ years of experience developing and executing integrated campaigns across content, digital, events, social, advertising and lead generation.
• 3+ years of experience with marketing automation, CRM, analytics and reporting tools, including campaign measurement, lead management and attribution.
• Experience applying AI tools to marketing workflows, content, research, analytics, automation or operations, with documented human review and quality controls.
• Ability to travel for trade shows, customer events and business meetings as required.

Desired Qualifications

• Experience marketing complex technical products to engineering, industrial, aerospace and defense, energy, semiconductor or related B2B audiences.
• Strong written and verbal communication skills, with the ability to translate technical concepts into compelling marketing content.
• Strategic, collaborative leader who can manage competing priorities in a fast-paced environment.
• Strong business judgment with a hands-on, results-driven approach.
• Demonstrated ability and willingness to use AI tools to improve productivity, decision-making, work quality, and to reduce costs. The successful candidate must be able to identify appropriate AI use cases and critically evaluate AI-generated outputs.

To learn more about our company and our job opportunities, visit us at: https://www.ametek.com/careers

To learn more about the business unit you'll be joining, visit us at: United Electronic Industries: www.ueidaq.com

Compensation

Employee Type: Salaried

Currency: USD

Salary Minimum: 120,000

Salary Maximum: 140,000

Incentive: No

Disclaimer: Where a specific pay range is noted, it is a good faith estimate at the time of this posting. The actual salary offered will be based on experience, skills, qualifications, market / business considerations, and geographic location.

For more information on AMETEK's competitive benefits, please click here.

AMETEK, Inc. is a leading global provider of industrial technology solutions serving a diverse set of attractive niche markets with annual sales over $7.5 billion.

AMETEK is committed to making a safer, sustainable, and more productive world a reality. We use differentiated technology solutions to solve our customers' most complex challenges. We employ 22,000 colleagues, in 35 countries, that are grounded by our core values: Ethics and Integrity, Respect for the Individual, Inclusion, Teamwork, and Social Responsibility. AMETEK is a component of the S&P 500. Visit https://www.ametek.com/careers for more information.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. Individuals who need a reasonable accommodation because of a disability for any part of the employment process should call 1 [phone].