MARKETING MANAGER

SBH Fashion; Los Angeles (CA); Vor Ort; USD 108.000 - 132.000; Vollzeit

Zusammenfassung

SBH Fashion in Los Angeles seeks an experienced marketing lead to develop and roll out brand and collection marketing strategies across influencer, events, and e-commerce. You will craft creative concepts for launches, campaigns, and brand moments, ensuring cross-functional alignment with Creative, Social, CRM, Paid, E-Commerce, and Retail teams.

The role requires 5+ years in fashion or lifestyle marketing, a proven track record of end-to-end campaigns, and a strong strategic mindset.

Qualifikationen

• 5+ years of marketing experience in fashion, beauty, or lifestyle.
• Proven track record of leading integrated marketing campaigns end-to-end.
• Strong strategic thinker with ability to translate brand and commercial goals into clear plans.
• Highly organised, comfortable managing multiple workstreams and stakeholders in a fast-paced environment.
• Strong communicator and collaborator, able to influence across creative, commercial, and executive stakeholders.
• Genuinely plugged into the US fashion and culture landscape.

Aufgaben

• Partner with the CEO to develop and refine the brands overall marketing strategy.
• Develop creative concepts for all launches, campaigns, general branding and marketing.
• Plan and lead the rollout of marketing activity for collection launches, brand campaigns, and key trading moments.
• Work cross-functionally with Creative, Social, CRM, Paid, E-Commerce, and Retail teams to deliver fully integrated campaigns.
• Brief, manage, and review marketing activity end-to-end, ensuring consistent storytelling across every channel.
• Track and report on campaign performance, using insight to refine future activity.
• Bring fresh thinking and ideas to the table and the brand will benefit from your distinct perspective on the US market and culture.

Kenntnisse

Marketing strategy

Campaign management

Cross-functional collaboration

Brand marketing

Jobbeschreibung

Reporting directly to the CEO, you'll play a central role in developing and rolling out marketing strategy across collection launches, campaigns, and brand moments. You'll be responsible for the general brand marketing, collection marketing and direction for sub teams - (influencer, event, e-commerce). You'll develop engaging creative concepts for collection roll-outs, out of home marketing and general brand marketing. You'll work cross-functionally across Creative, Social, CRM, Paid, E-Commerce, and Retail to ensure every brand touchpoint is aligned, on-strategy, and delivering against commercial goals. This is a broad, hands‑on marketing role for someone who can think strategically, creatively and execute with pace.

KEY RESPONSIBILITIES

• Partner with the CEO to develop and refine the brands overall marketing strategy.
• Develop creative concepts for all launches, campaigns, general branding and marketing.
• Plan and lead the rollout of marketing activity for collection launches, brand campaigns, and key trading moments.
• Work cross-functionally with Creative, Social, CRM, Paid, E-Commerce, and Retail teams to deliver fully integrated campaigns.
• Brief, manage, and review marketing activity end-to-end, ensuring consistent storytelling across every channel.
• Track and report on campaign performance, using insight to refine future activity.
• Bring fresh thinking and ideas to the table and the brand will benefit from your distinct perspective on the US market and culture.

ABOUT YOU

• 5+ years of marketing experience in fashion, beauty, or lifestyle.
• Proven track record of leading integrated marketing campaigns end-to-end.
• Strong strategic thinker with the ability to translate brand and commercial goals into clear plans.
• Highly organised, comfortable managing multiple workstreams and stakeholders in a fast-paced environment.
• Strong communicator and collaborator, able to influence across creative, commercial, and executive stakeholders.
• Genuinely plugged into the US fashion and culture landscape.

Salary $120,000