Marketing Manager

Baker's Cay Resort Key Largo; Key Largo (FL); Hybrid; USD 60,000 - 80,000; Full time

Benefits offered by this job

Medical coverage

Dental and vision coverage

Tuition reimbursement

Paid time off

401K match

Job summary

Baker's Cay Resort Key Largo is looking for a Hybrid Marketing Manager to enhance brand presence and drive revenue growth. This role encompasses strategic planning, digital campaigns, content creation, and performance analysis.

Qualified candidates should have a Bachelor's degree in Marketing or Business, proven experience in hospitality marketing, and strong analytical and communication skills. The position includes comprehensive benefits such as medical coverage, tuition reimbursement, and 401K match.

Qualifications

• Proven experience as a Marketing Manager in hospitality.
• In-depth knowledge of digital marketing tactics.
• Excellent verbal and written communication skills.

Responsibilities

• Develop and implement strategic marketing plans.
• Oversee SEO, SEM, and social media campaigns.
• Conduct market research to identify opportunities.

Skills

Digital marketing strategies

Leadership skills

Analytical skills

Communication abilities

Creative mindset

Education

Bachelor's degree in Marketing or Business

Tools

Marketing software and analytics tools

Job description

Overview

Baker's Cay Resort, located in the Florida Keys, seeks a Hybrid Marketing Manager to strengthen brand presence and drive revenue growth. The role includes strategic marketing planning, digital campaigns, content creation, and performance analysis.

Key Responsibilities

• Develop and implement strategic marketing plans to drive brand awareness and revenue growth.
• Oversee digital marketing campaigns, including SEO, SEM, email marketing, and social media.
• Manage the creation and execution of captivating content for various marketing channels.
• Conduct market research and analyze consumer trends to identify new opportunities.
• Collaborate with internal teams to ensure consistent brand messaging and alignment.
• Monitor and analyze marketing performance metrics to optimize campaigns and ROI.
• Manage marketing budgets and allocate resources effectively.
• Stay updated on industry trends and competitor activities to maintain a competitive edge.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field, or equivalent experience.
• Proven experience as a Marketing Manager in the hospitality industry.
• In-depth knowledge of digital marketing strategies and tactics.
• Strong analytical and problem‑solving skills.
• Excellent written and verbal communication abilities.
• Creative mindset with a keen eye for design and branding.
• Proficiency in marketing software and analytics tools.
• Leadership skills and ability to collaborate effectively with cross‑functional teams.

Benefits

• Multiple tiers of medical coverage.
• Dental and vision coverage.
• 24/7 TeleDoc service.
• Free medication maintenance.
• Pet insurance.
• Hotel discounts.
• Tuition reimbursement.
• Paid time off (vacation, sick, bereavement, holidays).
• 401K match.

EOE AA- Minorities/Females/Vet/Disability/Gender Identity/Sexual Orientation

Davidson Hospitality is a drug‑free workplace. Pre‑employment drug test and background check required. We participate in E‑Verify.