Marketing Manager

DesignGroup; Indianapolis (IN); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Hybrid work environment

Comprehensive medical, dental, and vis

401 (k) with company match

Professional development and CE

Exposure to exciting projects across多"

Opportunities to lead strategic inti

A collaborative culture where your ide

Job summary

DesignGroup in Indianapolis is seeking an experienced Marketing Manager to lead marketing initiatives, pursuit development, and client engagement programs that position the firm for growth.

You’ll collaborate with leadership, technical teams, and consultants to develop client-focused strategies, manage CRM and marketing collateral, and guide pursuit activities from strategy through final delivery. This role supports growth across multiple markets in a collaborative, fast-paced environment.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• 4–7 years of AEC marketing experience with equivalent experience.
• Strong written, verbal, and visual communication skills.
• Experience leading proposals, presentations, interviews, and pursuit strategy.
• Strong people management skills.
• Ability to travel for client meetings, interviews, conferences and DesignGroup office collaboration.
• CPSM certification or interest in pursuing certification.
• Experience with Microsoft Office, Adobe Creative Suite, InDesign, and CRM platforms.

Responsibilities

• Champion DesignGroup’s brand through marketing, communications, public relations, and thought leadership initiatives.
• Develop and execute marketing strategies aligned with the firm’s vision, growth objectives, and target markets.
• Represent the firm with clients, industry organizations, and strategic partners to strengthen market presence and awareness.
• Monitor market trends, client needs, and competitive activity to identify opportunities and inform strategy.
• Lead the creation of targeted marketing materials, campaigns, events, and content that generate interest and engagement.
• Partner with business development and technical teams to build relationships with current and prospective clients.
• Manage CRM, content, and knowledge-sharing systems to ensure accurate data and accessible firm resources.
• Oversee the development and maintenance of marketing collateral, qualifications, project information, and presentation materials.
• Support strategic planning, market positioning, and client feedback initiatives to strengthen competitive advantage.
• Oversee internal communications and visual storytelling assets that enhance brand consistency and awareness.
• Lead proposal, qualification, and interview efforts from strategy development through final delivery.
• Collaborate with leadership, technical teams, and consultants to develop compelling, client-focused pursuit strategies and content.
• Facilitate interview preparation, presentation coaching, and pursuit planning to maximize win potential.
• Ensure all pursuit deliverables meet quality standards and reflect the DesignGroup brand.
• Track pursuit performance, conduct debriefs, and refine processes to improve efficiency, consistency, and win rates.

Skills

Marketing strategy

Proposal development

Client engagement

People management

CRM platforms

Adobe Creative Suite

InDesign

MS Office

Public relations

Communication

Education

Bachelor's degree in Marketing/Communications or related field

Tools

Adobe Creative Suite

InDesign

CRM platforms

MS Office

Job description

Who Are We:

At DesignGroup, we believe great design starts with great people. We’re a collaborative architecture, planning and interior design firm that values curiosity, ownership, and continuous improvement. Our culture is intentionally flat, giving each team member the opportunity to contribute ideas, take initiative, and make meaningful impact.

Description

At DesignGroup, we believe great design starts with great people. We’re a collaborative architecture, planning and interior design firm that values curiosity, ownership, and continuous improvement. Our culture is intentionally flat, giving each team member the opportunity to contribute ideas, take initiative, and make meaningful impact.

We're looking for an experienced Marketing Manager who thrives in a collaborative, fast-paced environment and enjoys balancing strategy with execution. Reporting directly to our President, you'll lead marketing initiatives, pursuit development, and client engagement programs that position DesignGroup for continued growth.

If you're energized by building winning pursuits, collaborating with creative professionals, and elevating a firm's presence in the AEC industry, we'd love to meet you.

What You’ll Do

Create Desire in the Marketplace

• Champion DesignGroup’s brand through marketing, communications, public relations, and thought leadership initiatives.
• Develop and execute marketing strategies aligned with the firm’s vision, growth objectives, and target markets.
• Represent the firm with clients, industry organizations, and strategic partners to strengthen market presence and awareness.
• Monitor market trends, client needs, and competitive activity to identify opportunities and inform strategy.
• Lead the creation of targeted marketing materials, campaigns, events, and content that generate interest and engagement.

Build Relationships / Create Opportunities

• Partner with business development and technical teams to build relationships with current and prospective clients.
• Manage CRM, content, and knowledge-sharing systems to ensure accurate data and accessible firm resources.
• Oversee the development and maintenance of marketing collateral, qualifications, project information, and presentation materials.
• Support strategic planning, market positioning, and client feedback initiatives to strengthen competitive advantage.
• Oversee internal communications and visual storytelling assets that enhance brand consistency and awareness.

Lead Winning Pursuits

• Lead proposal, qualification, and interview efforts from strategy development through final delivery.
• Collaborate with leadership, technical teams, and consultants to develop compelling, client-focused pursuit strategies and content.
• Facilitate interview preparation, presentation coaching, and pursuit planning to maximize win potential.
• Ensure all pursuit deliverables meet quality standards and reflect the DesignGroup brand.
• Track pursuit performance, conduct debriefs, and refine processes to improve efficiency, consistency, and win rates.

Requirements

What We’re Looking For:

• Bachelor's degree in Marketing, Communications, or a related field.
• 4–7 years of AEC marketing experience with equivalent experience
• Strong written, verbal, and visual communication skills.
• Experience leading proposals, presentations, interviews, and pursuit strategy.
• Strong people management skills
• Ability to travel for client meetings, interviews, conferences and DesignGroup office collaboration
• CPSM certification or interest in pursuing certification.
• Experience with Microsoft Office, Adobe Creative Suite, InDesign, and CRM platforms.

What We Offer

• Hybrid work environment
• Comprehensive medical, dental, and vision benefits
• 401 (k) with company match
• Professional development and continuing education opportunities
• Exposure to exciting projects across multiple markets
• Opportunities to lead strategic initiatives and grow your career
• A collaborative culture where your ideas are valued and your contributions make an impact